ILLIT "slipped" to r.eveal NewJeans' discord, netizens harshly criticized

Uyển ĐìnhMay 22, 2024 at 13:28

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ILLIT being labeled a " NewJeans copy" has caused the group to suffer a lot of trouble over the past time. Things haven't calmed down yet, the youngest g.irl from HYBE family has "touched" her senior NewJeans, causing a stir on social networks.

Having made an impressive debut with a series of record achievements, ILLIT is still considered an unlucky rookie because it was caught in the middle of a storm of accusations from HYBE Group and Min Hee Jin. Since their debut, BELIFT LAB's g.irl group has faced countless comments "like NewJeans". Indeed, from the lineup, to concept and music, ILLIT always reminds people of its seniors from the same group.

ILLIT slipped to r.eveal NewJeans discord, netizens harshly criticized - Photo 1

The controversy was further fueled when Min Hee Jin publicly criticized HYBE and Bang Si Hyuk for "copying NewJeans to create ILLIT" . From here, the youngest daughter of a trillion-dollar corporation was labeled a "copy" and suffered a lot of sarcasm. The battle at the top brought a lot of trouble to the music groups under them.

Recently, the Korean online community theqoo is abuzz with a post accusing an official account of the ILLIT group (@ILLIT_twt) on social network X (formerly Twitter) of following a fan account. (@SuperRealMelina) often speaks ill of the NewJeans group and is an anti-fan of NewJeans. Recently, the above account also shared content that agreed to criticize NewJeans for plagiarism.

ILLIT slipped to r.eveal NewJeans discord, netizens harshly criticized - Photo 2

This post attracted 100,000 reads and 1,300 comments on theqoo. Another post with a similar discussion topic also attracted 74,000 reads with more than 500 comments.

What shocked the audience is that ILLIT has a green record with more than 237,000 followers as one of the official social network accounts of the rookie g.irl group HYBE, not an account created by a fan. This may even be an account that the 5 ILLIT members (Yunah, Minju, Moka, Wonhee, Iroha) manage themselves, because the posts are all personal photos taken by the female idols.

But they followed a fan account with public statements criticizing NewJeans - a group that belongs to the HYBE group.

ILLIT slipped to r.eveal NewJeans discord, netizens harshly criticized - Photo 3

Although ILLIT immediately unfollowed the NewJeans anti-fan account, on theqoo, the public reaction to the group's actions was very negative.

The audience commented: "It's a legend", "Why do you keep doing such despicable things", "Unbelievable", "Once again proving that you are stupid and do not understand the world", " Really disappointing", "Was it intentional? To provoke fans to criticize NewJeans", "Looking at it is enough to understand how HYBE treats NewJeans"...

Some other viewers said that, even though it is an account that specializes in posting personal images of ILLIT, it certainly still has a manager, so it cannot be confirmed that this was an action done by ILLIT members themselves.

ILLIT slipped to r.eveal NewJeans discord, netizens harshly criticized - Photo 4

In fact, since its launch, ILLIT has been considered too similar to NewJeans. Both made their mark with fast-paced, vibrant electronic music songs, promoted with a dreamy school uniform concept, and many choreographies were somewhat similar. Even appearing at fashion brand events right after debut is something both groups have done. Not stopping there, even the album cover and accompanying products are images of cartoon characters and have similarities.

ILLIT slipped to r.eveal NewJeans discord, netizens harshly criticized - Photo 5

A music expert commented on these similarities: "The core of an idol is their idea. Although the details may be different, the overall concept of the two groups is the same. Here may be considered a violation."

Meanwhile, a CEO from a music company also said that these two groups have similar concepts and scheduling them to release products at the same time makes things more complicated.

ILLIT slipped to r.eveal NewJeans discord, netizens harshly criticized - Photo 6

Experts say that because NewJeans is so successful, HYBE decided to follow this formula "blindly" and this is "disregarding the conscience of creative people". Some people even criticized the corporation's actions as lacking professional ethics.

ILLIT slipped to r.eveal NewJeans discord, netizens harshly criticized - Photo 7

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