TWICE used to be a strong opponent of BLACKPINK, but now they have "dropped" mercilessly

TWICE and BLACKPINK were once the two most popular girl groups of Gen 3, always compared to each other in every aspect, like SNSD and T-ara of the next generation.

But up to now the JYP girl group's reputation cannot be compared to their juniors, why?

On March 22, JYP Entertainment girl group "Feel Special" MV surpassed 500 million views on YouTube, becoming TWICE's 7th MV to do this after "I Can't Stop Me", "Likey", "Fancy", "What Is Love", "TT" and "Cheer Up".

First released on September 23, 2019, as the title track of their 8th mini-album of the same name, the music video achieved success approximately 4 years and 5 months later.

However, if compared to the achievements made at the same time with BLACKPINK, TWICE is still quite far behind.

As a globally famous girl group, BLACKPINK with a large number of fans from Asia, Europe, America... can currently be considered one of the successful symbols of the Kpop entertainment industry. Not only dominating world music platforms, BLACKPINK also broke many Kpop records on YouTube - the most popular video platform in the world today.

Surpassing BTS with 6 videos reaching the billion-view mark, BLACKPINK has the same number of MVs as: "Ddu-Du Ddu-Du", "Kill This Love", "BOOMBAYAH", "How You Like That", "AS IF IT'S YOUR LAST" both reached billions of views. In particular, "black rose" also has a video "How You Like That" of DANCE PERFORMANCE that attracted 1.2 billion views on YouTube.

Not only that, BLACKPINK also surpassed BTS and became the first Kpop group to have 4 videos exceeding 1.5 billion views on YouTube.

As for TWICE, the group simultaneously re-signed all 9 members in 2022. Still maintaining the same rhythm of activities as the first years of debut, TWICE is the 3rd generation group that is most focused on making a comeback at present. However, the more the project comes out, the more... it flops. The performance of the following products is lower than the previous products. Once a new generation national girl group, releasing a song like Perfect All-Kill, the fact that TWICE is no longer welcomed by the Korean public makes many people feel confused.

One of TWICE's strengths is maintaining a large number of die-hard fans. Tour running performance is stable, and has also created many revenue records. In the 9th year, TWICE entered the orbit of releasing music - running shows to serve fans. The group's reputation has stagnated, giving way to junior girl groups.

"The next wave overtakes the previous wave" is the natural rule of the entertainment world. Up to now, when all the hottest generation 3 names have had fluctuations and their reputations have declined, it cannot be denied that the generation 3 girl group has reached a point of decline.

A topic on Weibo attracted a lot of attention from Cnet discussing the influence of 3rd generation girlgroups through the situation of the two most influential representative groups of the generation - BLACKPINK and TWICE. People's "war of words" is extremely intense, but we can all come to the conclusion that if TWICE has passed its golden age, then BLACKPINK has an uncertain future as a group.

Cnet's comment:

- ONCE (fandom TWICE) appears calm as water on the outside, but in reality, he has long gritted his teeth and said he doesn't care about achievements while recounting some of his past achievements.

- Their group (BLACKPINK) already has 4 CEOs, what does your group have?

- BLINKs happily danced in the comments section as if BLACKPINK was coming back, oh I forgot, it seems like the group will never come back again?

- Whether BLACKPINK can return or not is not said, but the four of them just need to go solo and they can surpass TWICE.

- It's a bit funny when they say that BLACKPINK can't come back, the four CEOs are participating in variety shows, some are recording new songs, some are acting in movies, they are no longer hired employees like someone else. Also, if they want to come back, they can come back at any time.

YG spent more than 700 billion to retain BLACKPINK, twice as much as HYBE renewed with BTS, is it true? Nguyễn Tuyết1 year agoRecently, both the media and the online community couldn't help but stir at the figure of 760 billion that YG spent to retain BLACKPINK. Immediately, the company spoke up about this issue.