NewJeans challenges HYPE, becomes a traitor to the corporation amid a storm of drama?

Amidst the storm of drama between the HYPE group and the "mother" of NewJeans - CEO Min Hee Jin, a series of music groups under the group continue to make comebacks. The situation of NewJeans is worth mentioning, as there is speculation that there is a risk of betraying the group.

The Kpop entertainment industry is having a series of days immersed in an extremely tense dispute between HYBE Group and Min Hee Jin. The incident originated when HYBE began conducting an audit because it suspected that ADOR's Executive Directors, including Min Hee Jin, were trying to separate from the group and take over management. However, Min Hee Jin, denied the accusations and claimed that ILLIT, a new girl group from another HYBE label Belift Lab, copied the group NewJeans she created.

HYBE is a corporation operating under a system of many brands, in which each brand creates music in its own style to pursue diversity. Amid the noise of HYBE's internal conflicts, many Kpop fans are currently very worried that this incident may have a significant impact on artists of other brands under HYBE. Faced with that situation, HYBE has also continuously issued announcements confirming that the comeback dates of artists under the group's management will still take place as scheduled.

HYBE announced that Min Hee Jin was planning to take over management and separate Ador from the parent company, however, NewJeans CEO affirmed that he never had this intention. She said the conflict occurred because HYBE was letting ILIT copy the girl group she created. Up to now, the conflict between HYBE and Min Hee Jin is increasing and this makes fans worried about the future of NewJeans when they have to stand in the middle.

If Ador's CEO is forced to resign, the five girls remaining at the group will need to find a new leader. Previously, Min Hee Jin was the one who created the idea for the group and was mainly responsible for directing the group since their internship and debut. With Min Hee Jin leaving, the group's color will definitely change. This can be a double-edged sword for a group that is having great success in the K-Pop industry like NewJeans.

However, according to an industry representative, members and their parents are supporting CEO Ador and intend to leave with her. If they want to do so, the group will have to sue the parent company and this will definitely become a legal battle. 'HYBE received notice that CEO Min sought investors and talked privately with NewJeans since the end of last year but they were not interested. Until members and parents support CEO Min, HYBE is forced to act,' this source shared.

This case is said to be very similar to FIFTY FIFTY and its management company ATTRAKT. Many viewers are even calling NewJeans 'Newty Newty' to refer to them as 'traitors' like what FIFTY FIFTY once did. At the present time, HYBE and Min Hee Jin have not been able to resolve the issue.

Therefore, the fate of the girls of the 4th generation group has not yet been decided.

Amidst the controversy, NewJeans, the group that fans are most interested in at the moment, is still scheduled to return to the K-pop race with the double single How Sweet on May 24. The group's new album will have 4 songs, including the title song of the same name How Sweet , Bubble Gum and the instrumental version of the two songs. This is the group's first musical return in 9 months and album pre-orders will begin on April 26.

On June 21, NewJeans will also have their official debut in Japan with a double single, including the songs Supernatural and Right No w. In particular, fans will enjoy the song Right Now as a commercial advertising song released in Korea and Japan in May.

Although this is a Japanese single, the group will also release the album in Korea and globally. Along with their Japanese debut, Newjeans will also enter Tokyo Dome to hold the second fanmeeting Bunnies Camp 2024 Tokyo Dome on June 26 and 27. The group is expected to release new songs in the second half. this year and hold a world tour in 2025.

NewJeans: famous for being "BTS sister", about to become a traitor to HYBE? Phong Trần13:29:37 25/04/2024NewJeans became famous quickly with the new, independent direction of CEO Min Hee Jin and achieved its current position thanks to standing on the shoulders of giant HYBE, named BTS's little sister.