NewJeans' "mother" is just a front for HYBE, who is the one covering the sky with one hand?

Recently, an employee believed to be part of HYBE posted an article on the social network Blind, posing a series of questions to CEO Min Hee Jin of ADOR - the company that manages the g.irl group NewJeans. The article quickly attracted attention and caused a stir because of the information that was said to "expose" the truth behind NewJeans' activities.

This employee raised questions about ADOR's real role in managing and developing NewJeans. According to this person, although Min Hee Jin often emphasizes ADOR's autonomy, in reality, most of NewJeans' activities are supported by HYBE's staff and resources. These employees said that Min Hee Jin often made unreasonable demands, even scolded and insulted them. They also shared that Min Hee Jin used HYBE's fame to "inject" the ambassador title for NewJeans, even though this group had just debuted.

Specifically, the article lists a series of questions about aspects such as trainee training, music production, image promotion, event organization,... for NewJeans. In all of these activities, this employee asserted that the key role belongs to HYBE, not ADOR.

Some questions that HYBE staff asked CEO Min Hee Jin:

"I have something to ask the CEO.

She said it would still be successful without HYBE's help. So I want to ask the woman who produced her own music group a few questions.

- Where were half of the original NewJeans members trainees? Where were they trained?

- Originally, "Min Hee Jin's group" would have debuted under which company?

- Which YouTube account did you post and promote NewJeans' debut songs Hybeboy and Attention?

- Who carried out the advertising campaign on Spotify, Youtube and other global platforms?

-Who developed the Phoning app?

- Who plans and conducts NewJeans' fanmeeting?

- Who helped NewJeans appear at the Lollapalooza Festival, interviews with Billboard Magazine, performances and awards at the Billboard Music Awards, etc.

- Who did all the advertising, brand collaboration and sponsorship activities for New Jeans until the end of last year?

- Who coordinates New Jeans' appearances at award ceremonies in Korea, Japan and the US?

- Who sends NewJeans domestic and foreign press releases and contacts reporters?

And about 50 more questions I added because I thought there was a misunderstanding. I'm not saying this is what ADOR did. All of the above work is done by HYBE staff, not ADOR."

The questions that HYBE staff included raised a l.ot of controversy about the relationship between HYBE and ADOR, as well as Min Hee Jin's role and responsibilities in managing NewJeans. Many people believe that HYBE plays a much more important role than what ADOR shows, and Min Hee Jin is just a "screen".

Besides, HYBE will file a lawsuit against Min Hee Jin and ADOR associates today. According to the interim audit results of ADOR, HYBE has confirmed that there was a management usurpation plan established under the direction of ADOR CEO Min Hee Jin and has secured evidence.

According to direct investigations and submitted documents, CEO Min instructed his managers to find ways to pressure HYBE to sell HYBE's ADOR shares. According to this directive, methods such as how to terminate the exclusive contract with the artist, how to invalidate the contract between CEO ADOR and HYBE were discussed in detail.

There are also conversations such as: "Let's mobilize global capital to make a deal with HYBE", "find a way to bother HYBE",...

Specific plans such as "preparing for the war of public opinion in May", "turning ADOR into an empty shell and then sending it away" were also recorded in the record.

HYBE said: "We have also secured t.estimony from the audit subject that the phrase "finally exiting HYBE" is a recording of what CEO ADOR said. Based on these documents, HYBE plans to submit a complaint to the relevant people on April 25 and will try our best to take care of the psychological and emotional well-being of NewJeans members while ensuring a successful comeback in the future. . We will soon meet with the members' legal representatives to discuss measures to protect them."

HYBE CEO - Mr. Park Ji Won shared: "We apologize to fans, artists and staff for making everyone worry about the problems that occurred during the multi-brand upgrade process. Now when The incident is over, we will focus on taking care of the psychological well-being and emotional stability of our artists - K-Pop's valuable assets."

NewJeans is reeling from Hyein's absence from new comeback, fans are outraged Diệu Anh15:21:26 08/05/2024Amid Min Hee Jin and HYBE's intense d.enunciation, ADOR's agency announced that Hyein would not be promoting her comeback. At the same time, it called on the company to respect and keep New Jeans away from the battle for power between the parties.