H&M was boycotted for posting a map recognizing the cow's tongue line as belonging to China

The wave of boycotting H&M quickly spread across Vietnamese social networking sites.

Recently, Chinese netizens have discovered that the website of fashion brand H&M (hm.com) has a map of the country, but there is no cow's tongue line. Immediately, the keyword related to this issue immediately jumped to #2 on Weibo's search rankings.

Immediately, the City Internet Information Office and the Shanghai Municipal Department of Planning and Naturalization informed H&M representatives and wanted them to correct the map.

A few hours later, the H&M side said it had accepted the request of the management agency and agreed to re-post the map of China with the cow's tongue line.

This action of H&M quickly angered the Vietnamese online community. Many people believe that the map of China containing the cow's tongue line is an illegal type of map, which has not been recognized by the world. The fact that H&M posted the cow's tongue line is one of the irrational and non-neutral acts. The wave of boycotting H&M quickly spread across Vietnamese social networking sites.

Currently, the H&M side has not yet responded.

The "cow's tongue", "U" or "broken" line... are all different names that scholars around the world use to refer to China's claim to 80% of the East Sea. drawing close to the shores of countries along the East Coast such as Vietnam, Indonesia, Malaysia, Brunei, the Philippines. This claim line originally had 11 dashes, drawn by the Chinese government (KMT) in 1947 and then continued to be used by the People's Republic of China, but with modifications (removed 2 segments in the Gulf of Tonkin, so only 9 segments left).

This nine-dash line was rejected by the Arbitral Tribunal established under Annex VII of the United Nations Convention on the Law of the Sea 1982 (UNCLOS) in its 2016 award.

Tuoi Tre newspaper once quoted Foreign Ministry spokeswoman Le Thi Thu Hang as saying that Vietnam's position on the East Sea issue is clear and consistent.

Vietnam has a full legal basis and historical evidence affirming its sovereignty over the Hoang Sa and Truong Sa archipelagoes, as well as its sovereignty, sovereign rights and jurisdiction over the identified sea areas. accordance with the provisions of the United Nations Convention on the Law of the Sea 1982.

Accordingly, Vietnam does not recognize any of China's maritime claims based on China's so-called "nine-dash line" in the East Sea.

Before that in March last year, H&M was boycotted on a large scale in China. The incident comes after H&M last year posted a statement on its official website saying it would stop sourcing products from Xinjiang, citing concerns about labor exploitation in the region. cotton production sector. Eight months after the announcement, H&M faced backlash from Chinese consumers.

As noted by users in Beijing, any searches for H&M in either Apple Maps on iPhone or the map app on Baidu yielded any results. Meanwhile, when searching for stores of H&M competitors like Uniqlo, the results appear normal.

In particular, when searching on Google Maps, about 12 locations of H&M stores in Beijing and surrounding areas appear. This is, of course, accessed through the use of a private network, as Alphabet products are currently banned in China.

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