BABYMONSTER did the impossible, fans were proud, ILLIT still pursued

Constantly caught up in controversy, but it cannot be denied that in terms of achievements, BABYMONSTER still makes its opponents wary. Recently, the group also marked a memorable milestone.

According to YG Entertainment on December 9, the music video for "Clik Clak" - one of BABYMONSTER's double title tracks, has surpassed 100 million views on YouTube. Notably, the video reached this milestone just 41 days after its release, becoming the group's 8th video to surpass 100 million views.

In particular, with only black and white images, not too sophisticated, the MV "Clik Clak" still received enthusiastic feedback from the public. The proof is that after its release, "Clik Clak" entered the list of "Most viewed videos in 24 hours" on YouTube and maintained its position in the Top 10 of the platform's global daily rankings for four consecutive days.

Not only that, BABYMONSTER's official YouTube channel has also surpassed 7.68 million subscribers, with a total of nearly 3.3 billion views, proving the group's overwhelming influence as a Kpop artist on this platform.

The YG girls will soon kick off their first world tour on January 25 and 26, 2025 at Seoul's KSPO Dome, with stops planned in US cities such as New Jersey and Los Angeles, aiming to expand their global reach.

While BABYMONSTER marked a new milestone, the group's natural rival ILLIT also made great strides, asserting themselves as the breakthrough Kpop phenomenon of 2024, despite a series of controversies related to their senior NewJeans.

Since the release of the mini album "Super Real Me" with the title track " Magnetic", ILLIT has become a new phenomenon in the Kpop industry, quickly attracting attention as HYBE's 3rd girl group, after LE SSERAFIM and NewJeans.

At the time of its release, "Magnetic" was the first Kpop debut song to enter the Billboard Hot 100 chart, becoming the most streamed Korean song on Spotify in the first half of 2024. Not stopping there, on the TikTok platform, ILLIT's "brainchild" was also honored as the Summer Song of the Year in Korea and Japan.

Not stopping there, in the list of Top Songs of 2024, "Magnetic" also ranked 25th, becoming the highest-ranking K-pop song. In the archive, the famous British magazine NME also listed "Magnetic" in the list of 50 best songs of 2024 at number 27.

Thanks to the appeal of their debut hit, support from HYBE and appearances at famous fashion events, ILLIT quickly received global attention, receiving nominations at prestigious music awards in the first year of their debut.

On the international front, ILLIT was the only K-pop group nominated for Best Asian Act at the 2024 MTV European Music Awards. However, the five female idols regretfully missed out on the award when they lost to BINI - a girl group from the Philippines.

In the domestic market, HYBE's "pet" still has no rivals when it continuously "won" two Best Rookie awards at MAMA 2024 and MMA 2024. The group also received a nomination for the Top Global K-pop Song category at the Billboard Music Awards 2024, scheduled to take place on December 13.

However, ILLIT's early success was marred by a lawsuit filed by former ADOR CEO Min Hee Jin against the group for copying NewJeans' ideas and style "in every aspect of their entertainment, including hair, makeup, costumes, choreography, styling, and appearance." The dispute escalated as both sides filed lawsuits against each other.

Although up to now, ILLIT still receives a lot of criticism and is accused of copying the path of their seniors, it cannot be denied that the influence of the 5-member group this year is not small.

BABYMONSTER pressed ILLIT "out of breath", BLACKPINK lost to BTS Bình Minh15:30:38 29/07/2024Called a super rookie of Kpop with good results on major Billboard charts, ILLIT still has to feel sorry for BABYMONSTER to surpass them time and time again.