Vietcombank handled the crisis quickly, Vbiz artists should learn and be transparent

Without circling the three kingdoms, this big business side gave an explanation very quickly and had a calming effect on public opinion.

Controversies related to the non-transparency when calling for charity of Vietnamese stars such as: Dam Vinh Hung, Tran Thanh, Thuy Tien ... so far has not ended. Many conflicting opinions continue to erupt. Many people worry that, if they doubt, condemn and attack artists too strongly, no one will dare to call for charity anymore.

As soon as Tran Thanh "opened the bowl" of the statement, followed by many theories that Vietcombank - where MC Tran Thanh opened a charity account did not follow the correct process, intervene and have favor for for male MC.

Immediately, on September 7, a wave of anger on social networks changed the target from MC Tran Thanh to Vietcombank. On September 8, Vietcombank had to lock the comment feature on Fanpage. And on September 9, this bank officially announced their statement process.

This bank affirms its commitment to transparency and accuracy of the information on the Customer's account statement officially provided by Vietcombank. According to the regulations on information security, the bank is only entitled to provide account statement information to the Customer, the person legally authorized by the Customer or the competent authorities upon request.

Vietcombank also gave thanks and feedback to help the bank improve service quality. Immediately, this move took effect when the number of interactions, releasing the indignation button on Vietcombank's fanpage decreased completely. This quick move of Vietcombank has partly appeased the anger from public opinion.

Similarly, MC Tran Thanh after the charity statement, the doubts were greatly reduced and the questions aimed at Vietcombank were also answered. Having a communication crisis in business is not uncommon, however, each organization or business has a different response.

Vietcombank was very quick, helping to placate public opinion by giving them what they wanted, and providing full information about the statement regulations prescribed by the State Bank. Besides, the attitude of listening and market demand from the bank helps to reduce somewhat the "aggression" from the online community.

"Only information transparency is the best solution to prevent media crisis risks in today's era," said Le Quoc Vinh, Chairman of Le Bros.

According to this expert, transparency does not mean exposing the liver to the public, but in fact it is just an attitude of willingness to dialogue, provide access to information and make the problem-solving process public. This was immediately done by Vietcombank when controversial information about the bank's services appeared and was effective.

Many people think that artists like Thuy Tien and Dam Vinh Hung should be transparent like MC Tran Thanh and Vietcombank. According to Criminology Specialist of the Ministry of Public Security, Lieutenant Colonel Dao Trung Hieu, artists should prove their innocence by actively making account statements and posting them publicly. This is both to protect the honor as well as to confirm that the fans' trust in them is not wrong.

Mr. Hieu said that the most common point of all current public opinion streams is the demand for transparency. "Any delay in not making your account public, will lead to a reaction that suspects that it is true that it is true that they do not dare to make it public.

Because according to the common thinking of many people: The tree is not afraid of standing still. If you don't do anything wrong, let's do what is necessary for the fans to protect their trust," said an expert from the Ministry of Public Security.

On the side of Phuong Hang, in the latest livestream on the evening of September 9, the giant woman again declared: "I will never withdraw my words if the law shows that Tran Thanh makes statements and pays taxes properly, If you want to get 50 billion, you must be transparent."

The female streamer said that Tran Thanh's fans went to Vietcombank's Fanpage, causing this bank to lose 3,000 billion on the stock exchange. After the deal was over 50 billion with Tran Thanh, Mrs. Hang also continued to apply this formula to the couple Cong Vinh - Thuy Tien. Ask both of them to list all the documents related to singing, dancing, advertising...

Being flooded by netizens on the livestream demanding 50 billion, Ms. Phuong Hang harshly: I have never swallowed my words, don't be so insolent! Rosé19:51:11 09/09/2021Phuong Hang was very upset when she was asked for 50 billion continuously. After posting a status about publishing more than 1000 pages of statements, Tran Thanh continued to explain why he could not post statements until September 7, as well as the schedule of deposits to the...