Movie Rabbit!: Tran Thanh's project is "rushed", the audience is worried whether it will break the record?

With a curious title and rapid production progress, Tho oi! by Tran Thanh is aiming for Tet 2026 and is expected to become a box office blockbuster, creating a new fever that breaks all Vietnamese revenue records.

In recent years, Vietnamese cinema has witnessed the rise of Tet films, works that are not only entertaining but also clearly reflect the diverse tastes and needs of the audience. Among the prominent faces, Tran Thanh has emerged as a "box office phenomenon", continuously making his mark with projects such as Bo Gia, Nha Ba Nu or Mai, all of which achieved revenue beyond expectations.

Recently, Tran Thanh officially announced his next film project – Tho oi!, scheduled to be released on the occasion of the Lunar New Year of Binh Ngo 2026. The first highlight that attracts attention lies not only in the curious name, but also in the rather urgent production progress. In the film industry, especially with Tet films – the most competitive film season of the year – the six-month period from filming to release is considered quite short, causing many people to question the level of investment and the ability to ensure the quality of the film.

Looking back at Mai's success in 2024, the film surpassed the 500 billion VND revenue mark, making Tran Thanh the first director in Vietnam to reach the "trillion" milestone in his career. This resounding success is both a source of pride and a great deal of pressure for the Tho Oi! project. The six-month period is not only a measure of production speed but also a test of the ability to manage and maintain quality under limited time conditions.

Another notable detail is that information about the entire cast of Tho Oi! was kept secret at the opening ceremony. This is not only a communication strategy to create curiosity but also shows how Tran Thanh controls information, preserving the element of surprise for the audience. Moreover, he also revealed a new direction for the film: leaning towards psychological drama instead of mainly comedy like many previous Tet films.

In the context of audiences becoming increasingly demanding and demanding higher quality Vietnamese films, racing to meet deadlines while experimenting with new genres is a bold decision. Tran Thanh has the advantage of box office experience and a familiar crew, but at the same time must face increasingly high expectations from both experts and viewers.

The six months of preparation and production have both raised doubts and fueled curiosity: Can Tran Thanh continue to break box office records or will he face his own limits? Factors such as the schedule, the direction of the genre, and the mystery of the cast have increased the anticipation, making Tho Oi! a closely watched project.

Looking back, Tran Thanh has had plenty of successful projects, but each new step always carries risks. Tho oi! is not just a matter of revenue, but also a measure of creativity, production management, and how he maintains his appeal to the audience. From the smallest details such as the film's name, production time, to the secret of the cast, everything is carefully considered to optimize communication effectiveness and viewer experience.

This also reflects the current trend of Vietnamese cinema: audiences are not only interested in the names of directors or actors, but also pay attention to the quality of the story, the way emotions are exploited and the novelty in each project. Tho oi! is proof that Tran Thanh is willing to step out of his comfort zone, experiment with things that have never been done before in Tet films, promising to bring a different and attractive experience.

Only when Tho Oi! officially hits the screen will the answer to whether it will continue its box office success or face its limits become clear. One thing is certain, Tran Thanh has created unprecedented expectations and anticipation for the audience. Regardless of the outcome, this project marks an important turning point in his career - from "box office king" to someone who dares to experiment, expanding the creative range of Vietnamese cinema.

Tran Thanh was exposed by a colleague for scolding an employee in a clip, is it true? Mặc Lan16:06:20 13/02/2025Recently, a colleague in Tran Thanh's showbiz posted a clip of the trillion-dollar male director. Specifically, colleagues said that Tran Thanh was difficult and even scolded at work. Is it true?