NewJeans "breaks away" from ADOR: Starting a new empire, revealing plans to disrupt Kpop in 2025?

Phạm ĐôngDec 25, 2024 at 17:20

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NewJeans officially "took off" with independent activities after leaving HYPE! The girls shared their new dreams and plans, making Bunnies extremely excited and confident in the group's bright future.

Recently, NewJeans appeared on the radio show Kim Hyun Jung's News Show, where the group members (Minji, Hanni, Danielle, Haerin, Hyein) shared their plans for 2024 and goals for 2025. What's special is that the group did not appear under the group name NewJeans, but with each member's individual name.

Hanni revealed that the group really wants to hold a big concert in Korea for Bunnies fans, similar to the concerts at Tokyo Dome. This is the group's new step in building an independent music career, not limited by the framework of the old management company.

NewJeans breaks away from ADOR: Starting a new empire, revealing plans to disrupt Kpop in 2025? - Photo 1

Not long ago, New Jeans boldly expressed its independence by opening an Instagram account "jeanzforfree" to connect directly with fans. This is a new step, allowing members to interact, share daily moments and create a closer fan community.

At the same time, the group also did a photoshoot for Vogue magazine under the direction of Min Hee Jin, with the members using their real names instead of the group name. These activities reflect the determination to assert themselves outside the influence of ADOR and HYBE companies. The group's creative and management freedom makes fans feel closer and more confident in the future of NewJeans.

NewJeans breaks away from ADOR: Starting a new empire, revealing plans to disrupt Kpop in 2025? - Photo 2

The fan reaction to NewJeans' independent moves has been overwhelmingly positive. Bunnies have expressed their joy and enthusiastic support for the group, especially Hanni's desire to hold a grand concert in Korea.

On social media platforms, many fans have expressed their excitement and confidence in the group’s future development. Many comments affirm that NewJeans’s pursuit of independence will help the group grow stronger, bringing quality music products and impressive performances. Videos and photos of fans from meetings and events also show the excitement and affection of fans for the group.

NewJeans breaks away from ADOR: Starting a new empire, revealing plans to disrupt Kpop in 2025? - Photo 3

However, not everything has been smooth sailing. NewJeans' announcement that they are terminating their contract with ADOR has sparked some legal controversy. ADOR, the group's former management company, filed a lawsuit, expressing concerns that the members' independent activities could lead to legal issues.

However, NewJeans asserted that the fault lies with HYBE and ADOR, and that they are not legally responsible for this lawsuit. Currently, the legal situation is still being resolved, and NewJeans asserted that all steps taken by the group are in compliance with the law and do not affect their musical activities.

NewJeans breaks away from ADOR: Starting a new empire, revealing plans to disrupt Kpop in 2025? - Photo 4

Accordingly, NewJeans announced that the group will officially end their exclusive contract with ADOR at midnight on November 29. Member Danielle shared: "After the exclusive contract ends, we will no longer be artists of ADOR. However, all scheduled commitments and advertising contracts will proceed as planned. We would like to thank all the advertisers who have supported us."

NewJeans breaks away from ADOR: Starting a new empire, revealing plans to disrupt Kpop in 2025? - Photo 5

NewJeans’ legal drama remains a complicated series of events, including contract disputes, allegations of conspiracy to usurp management rights, and the group’s independent activities. The core issue is the disagreement and loss of trust between NewJeans and ADOR/HYBE, leading to the group wanting to terminate their contract and pursue their own path. Currently, the case is still in the legal process and has not yet reached a final conclusion.

NewJeans breaks away from ADOR: Starting a new empire, revealing plans to disrupt Kpop in 2025? - Photo 6

NewJeans is gradually asserting its independence and developing more strongly in the future. With strong support from fans, the future of NewJeans promises to be bright and full of surprises. Will the group continue to release impressive music products and have any more unique activities in the future?

NewJeans breaks away from ADOR: Starting a new empire, revealing plans to disrupt Kpop in 2025? - Photo 7

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