BLACKPINK raced to become president, Rosé secretly did something that made Lisa and Jennie devastated

While BLACKPINK members took turns announcing their own companies, Rosé made fans curious about her solo activities plan. Although she has been "quiet", she recently set an unprecedented record, surpassing her entire sister group.

According to Allkpop, Rosé - a member of the Kpop girl group BLACKPINK - has set an unprecedented milestone in the fashion industry, competing directly with some of the most iconic figures in world fashion history.

Accordingly, Rosé became the first and only Asian artist to create 550 million USD EMV (media value, calculated from social network posts) for the luxury brands she represents in 2 years. over, making her one of the most influential figures in the fashion world today. This achievement also helps her surpass her group members such as Lisa, Jennie...

In the past two years, she has been the face representing prestigious brands, not only enhancing her position but also bringing the female idol to unexpected success. Rosé along with TV star Kim Kardashian became the only individuals to ever surpass the $550 million EMV mark. This incredible achievement made the female idol's fans all over the world happy.

Her groundbreaking contribution is considered a testament to the talent, hard work and growing influence of K-pop stars beyond the music scene, into the broader global fields of culture and fashion. .

Rosé caused a stir on October 1, 2023 when the product "Tiffany Lock ROSÉ Edition" went on sale globally on the business's website and quickly "sold out" after just 6 minutes. Thanks to his popularity, this superstar earned more than 36.4 million USD at the Vision & Virtuosity exhibition event.

According to a report conducted by marketing analytics firm Lefty & Karla Otto, in 2022, Rosé accounted for more than 13% of EMV earned for brands. Then, in 2023, the total media value that Rosé created during fashion weeks in New York, London, Milan and Paris is about 27.3 million USD.

Lefty claimed that Saint Laurent's show was the most talked about fashion show in 2023 due to its star-studded front row. Among them, the only female global ambassador Rosé leads the list of people bringing the highest EMV to the brand, accounting for 35% of the total EMV.

In addition, as a global ambassador for Tiffany & Co., Rosé brings great profits to the high-end jewelry company of LVMH group. The female singer was mentioned by name in the year-end financial report of luxury "empire" LVMH.

Currently, Rosé is also the Korean star with the most global campaigns with luxury brands, about more than 30 campaigns from 4 different brands, including Saint Laurent fashion (YSL), jewelry - watches Tiffany & Co. Co., Sulwhasoo cosmetics and Rimowa suitcases.

After Jisoo launched her company, Rosé is currently the only member of BLACKPINK who is still "silent". According to many sources, it is likely that in the last week of February or the first week of March, Rosé will be the last member to announce her own company. Previously, Korean media also revealed that the "Australian rose" will soon announce her own company like the other 3 members of BLACKPINK.

Recently, Rosé revealed her music-making process in America and teased a new song on her 27th birthday. Not stopping there, Rosé also asked fans to name the fandom. This further confirms the possibility that Rosé will soon make a comeback as an independent artist in 2024. In addition, the image of Rosé in the studio also makes fans expect that a solo album will soon be released this year. .

Rosé "doubled down" fans on her birthday, made a "suspicious" move about new plans Phi Đức12:12:14 12/02/2024Rosé constantly has surprise gifts for fans on her birthday. She also showed off her new music and released hints revealing her solo plans in the near future, making fans extremely excited.