BLACKPINK member "hit big" when working solo, YG lost "the goose that laid golden eggs"

Thiên DiJan 22, 2024 at 10:36

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After leaving YG, BLACKPINK members are actively working with individual schedules. It can be said that the growth of "big man" YG in recent years has largely relied on the four Black Girls.

In the latest episode of the show Hangout With Yoo hosted by national MC Yoo Jae Suk, famous cast members HaHa, Joo Woo Jae, Park Jinjoo, Lee Yikyung, Lee Mijoo and guest Kim Seok Hun had a visit. visit YG. Here, the stars had many notable statements, especially when mentioning BLACKPINK.

BLACKPINK member hit big when working solo, YG lost the goose that laid golden eggs - Photo 1

The cast of Hangout With Yoo was very impressed with YG's growth. Seeing the majestic new company headquarters, I wondered "How do they (YG) make so much m.oney?" . Immediately after that, the answer given was BLACKPINK. From a small company "in the basement", YG has successfully brought BIGBANG, 2NE1,... and especially BLACKPINK to become top Kpop icons.

In recent years, when talking about artists with the ability to "carry YG", BLACKPINK is the first name that comes to mind. Since the turbulent 2019, YG seems to only have the global g.irl group as its trump card. The 4 girls have a profound influence on Kpop, reaching the position of number 1 g.irl group in the world. According to the most recent financial report, revenue from BLACKPINK accounts for 85% of the company's total revenue. World Tour Born Pink is one of the most epic tours in Kpop, reaching more than $260 million for 66 shows.

BLACKPINK member hit big when working solo, YG lost the goose that laid golden eggs - Photo 2

Currently, although BLACKPINK has re-signed group activities, the company has not successfully renewed the exclusive management contract for 4 members Jennie, Jisoo, Lisa and Rosé. At the same time, all four girls are now continuing to be active, promoting their personal images.


In 2024, Lisa is rumored to be entering the acting field. Accordingly, media around the world have widely speculated that Lisa will join the cast of "The Walking Dead" for the next season, when Lisa was spotted at a football match in Champions League with "The Walking Dead" actor Norman Reedus.

Even Reedus and the TV show's official Instagram account have been following the singer, giving fans hints at what's to come.

It is currently unclear which management company Lisa will switch to for her solo career activities and contract details remain confidential.

BLACKPINK member hit big when working solo, YG lost the goose that laid golden eggs - Photo 3


2024 is set to be an exciting and busy year for Jennie. At the end of December 2023, Jennie confirmed that she had established a new label Odd Atelier (OA), the company that will manage all of her solo projects.

It is known that Jennie has joined the main cast of the variety show Apartment 404. The show is expected to attract the attention of a large audience when it debuts next February.

BLACKPINK member hit big when working solo, YG lost the goose that laid golden eggs - Photo 4


BLACKPINK's eldest sister Jisoo, also a Dior and Cartier ambassador, has detailed plans for her upcoming projects in 2024. The female singer is said to be asking her brother Kim Jung-hun and the management company His Blisoo as a solo representative in the future.

The budding actress - who started her acting career with the Korean drama "Snowdrop" will return to the small screen in the romantic drama Coupang Play, titled "Influenza", scheduled ​launched this year. Jisoo will also make her big screen debut in "Omniscient Reader's Viewpoint" - a film based on a popular Korean web novel.

BLACKPINK member hit big when working solo, YG lost the goose that laid golden eggs - Photo 5


Among all the members of BLACKPINK, Rosé has been the most private in recent months as not much has been known about her plans for 2024. After the success of her solo hit "On the Ground" in 2021, it is still unknown who will manage Rosé's future solo projects.

But as an ambassador for many brands, from Sulwhasoo skin care and Rimowa luggage to Saint Laurent fashion and Tiffany & Co. jewelry, Rosé is clearly thriving.

BLACKPINK member hit big when working solo, YG lost the goose that laid golden eggs - Photo 6

BLACKPINK member hit big when working solo, YG lost the goose that laid golden eggs - Photo 7

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