Samsung family member 'changes the fate' of a music group, 'overpowers' 2 juniors BLACKPINK

The Black Label's rookie group - ALLDAY PROJECT officially debuted with their first single, including 2 songs Famous and Wicked. Breaking the public's doubts that mixed groups of men and women are likely to flop and be shunned by Koreans.

The group released another performance video of Wicked, reaffirming their qualities, talents, and trendy Hip-hop music colors, under the label of producer Teddy. ALLDAY PROJECT held a press conference to introduce the media, and simultaneously released 2 new songs on digital music platforms.

Previously on June 18, ALLDAY PROJECT "opened fire" with the theme MV Famous, currently having more than 15 million views on YouTube, ranking 14th on YouTube trending Vietnamese music and 1st on YouTube trending Korean music. From the time before releasing digital music, ALLDAY PROJECT has caused a storm because the product was invested heavily, too overwhelming for a rookie.

The Black Label went all in for ALLDAY PROJECT from the very first steps of promotion. Good music, full of Teddy's style, trendy but not flashy. The MV showcases world-class VFX. In terms of image, ALLDAY PROJECT was built with a high-class, upscale concept from the beginning. The group appeared on the cover of Vogue Korea, wearing full designer clothes on the day of their debut , showing how "skilled" the group of tycoons is. With so much investment, ALLDAY PROJECT took the audience from one surprise to another, accidentally "falling into the hole" because it was so cool and stylish.

This is something that the two new gir.l groups, labeled as "BLACKPINK's little sisters", MEOVV and BABYMONSTER, have not been able to do in the early stages. Both MEOVV and BABYMONSTER are unquestionably talented, have visuals, and have the potential to attract fans. However, MEOVV did not receive a huge investment from The Black Label like ALLDAY PROJECT.

Meanwhile, BABYMONSTER struggled because of YG's "strange" promotion and music strategy. The two groups slowly rose up, asserting their appeal through talent, not "becoming stars in one step" like ALLDAY PROJECT. From being expected to succeed BLACKPINK, people gradually felt sorry for MEOVV and BABYMONSTER. ALLDAY PROJECT debuted, the comparison became even more obvious.

After their official debut, ALLDAY PROJECT "broke the roof" on all Korean music platforms. The song Famous was highly sought after, reaching the top 3 of MelOn Ho.t 100, debuting at #41 on MelOn Top 100. The remaining song also successfully entered the top 95 of MelOn Top 100. For a rookie bo.y and gir.l group with a western image and music, this domestic achievement is very impressive.

ALLDAY PROJECT took Korea by storm despite their quick debut, without many steps of communication like normal Kpop. One of the foundations that helped the group make Koreans crazy was the curiosity and FOMO of the members' impressive pre-debut profiles. ALLDAY PROJECT consists of 5 members, 3 female - 2 male: Annie Moon, Bailey Sok, Youngseo , Woochan and Tarzzan.

Annie Moon is the most shocking factor because of her tycoon background. The rookie is the 4th generation heiress of Shinsegae Group, a member of the Samsung family. To pursue music, Annie Moon went against her family's wishes, had to prove her ability and passed the entrance exam to the top university in the US - Columbia. The female idol was born in 2002, before her debut she was already familiar to Kpop fans because of her close relationship with a series of famous idols such as CL, G-Dragon, BLACKPINK.

The fact that a tycoon announced that he went against his family's wishes to debut as an idol - a famous job with a lot of controversy surrounding it - is a shocking topic in Korea. Korean netizens are always interested in the rich and famous, so Annie Moon is an endless topic of debate. Thanks to this, ALLDAY PROJECT created a media wave right after releasing the group photo of 5 people.

In addition, the group also gathers Youngseo - a failed member of ILLIT , who left the HYBE empire to debut a new group. Choreographer Bailey Sok, who is behind the choreography of many Kpop names such as aespa, Lisa ,... is now an idol. The 2 male members are Tarzzan, one has a unique style, European and American hip-hop, the other is a handsome man who also came from a chil.d star, a HYBE trainee. The members' impressive profiles have created the premise for the group to become famous before their debut.

Annie Moon created the FOMO effect for ALLDAY PROJECT, but the group's success and praise from the audience is another story. This comes from the quality of the product, music and talent of the members. The ALLDAY PROJECT group has stable skills, good rap - beautiful dance. The female tycoon did not "watch the flowers on horseback" but put all her efforts into this debut. The other members are all experienced and have outstanding artistic qualities.

"BLACKPINK's younger sister" clearly imitated Lisa, dreaming of going viral like her senior Phượng Vũ20:10:20 29/03/2024After causing controversy for changing BABYMONSTER's debut date on the homepage, YG continued to attract attention when releasing a teaser introducing the group's theme MV. After watching, netizens thought Lisa was solo.