Mark Bolland: Help Camilla from the "third person" in the dark confidently step out into the world, becoming Queen

King Charles III was peacefully married to Camilla. Behind this success is a shadow of a "witch", although not a "morning man", but plays a very important role in the process of moving towards this marriage.

During the platinum ceremony to mark the 70th anniversary of her reign, the late Queen Elizabeth II praised Camilla's "faithful service" and expressed hope that her daughter-in-law would be crowned Queen of the United Kingdom, the highest title. for the king's wife, when his son Charles ascended the throne.

This is considered a glorious victory of King Charles III after 23 years of special campaign deployment.

Few people know that, in 1999, King Charles III (at that time still the Crown Prince) and the man nicknamed "the witch" planned to bring Camilla to the world. world after years of being in the dark. It's the famous Ritz campaign!

Special Campaign

One night in 1999, at the Ritz Hotel in London, Charles and his lover Camilla made their first public appearance together in front of 200 press photographers around the world. This means that Mrs. Camilla from a lover in the dark has become a woman who is righteous and loyal to Charles.

On the front pages of the newspapers at that time, the headlines were mostly: "Together"; "We are a couple"; "Official Relations"...

For years before that, Camilla had been labeled a "third person" or "little royal" after the breakdown of Charles' marriage to the late Princess Diana. Diana mentioned her rival in a famous BBC interview in 1995 with the shocking sentence: "There are three people in this marriage, so it's a bit crowded".

Polls at the time showed that most Britons did not like Camilla. Since their divorce, Charles and Camilla have been quietly together. After the crash of the late Princess Diana in 1997, Camilla was still unable to appear in public.

And then, a carefully planned PR campaign with the aim of putting Camilla in the position of "righteousness". The campaign was led by Mark Bolland, the man Charles hired in 1996 as his personal assistant secretary.

The campaign began with Charles appearing with Camilla as they left the Ritz Hotel for the birthday party of Annabel Elliott, Camilla's sister, on January 28, 1999. According to The Independent, Mr Bolland has "taken control of the campaign and maintained a special relationship with The Sun and Daily Mail". The initial result of this campaign was that hundreds of photos of the couple appeared on the front pages of a series of newspapers around the world the next day.

Unexpected success

At that historic moment, Charles appeared first, sheltering Camilla behind. Next, the two quietly got on the waiting car outside, not showing too much emotion. Majesty Magazine editor-in-chief Ingrid Seward said the moment was made possible thanks to "hours of careful discussion behind the Palace doors".

Ingrid said: "That moment has gone down in history. Public opinion has long been hostile to Camilla. When Princess Diana died in 1997, a year after her divorce from Charles, everything was planned. Camilla's plans have been put on hold. This is a difficult campaign and requires patience."

That same year, Mr. Bolland cleverly arranged for Camilla to meet Charles's two stepchildren for the first time. The British press did not have to hunt, but they naturally got information that Camilla was on vacation with his father and son Charles on a sailing boat to Greece.

Camilla's image suddenly became more popular in public with a series of charity activities and events large and small. Few people know that, behind the scenes, Mr. Bolland worked tirelessly and always sought to "thaw" the relationship between Camilla and the Queen of England. In the end he succeeded.

Bolland had "influenced" and "arranged" so that on June 3, 2000, the Queen allowed Camilla to attend the birthday party of former Greek emperor Constantine. The move saw the Queen tacitly acknowledge Camilla's existence and acknowledge her son's affection.

Thanks to Bolland as a "director", in June 2001, Charles and Camilla publicly kissed for the first time at a gala dinner held in support of the National Osteoporosis Association. Finally, the campaign was a resounding success with the couple's wedding ceremony in April 2005, Camilla officially became Charles's wife, was made Duchess of Cornwall.

Editor-in-Chief Ingrid commented: "Since then, Camilla has grown even more amazing and is one of the most trusted members of the royal family."

"The Witch" by Charles

Today, Mrs. Camilla has received the support and admiration of everyone thanks to her charity work and participation in thorny issues of society. She has conquered the public thanks to her devotion, humorous and warm personality. That's why the Queen of England trusted her, choosing her as Queen to support her son Charles.

However, it can not be denied that the success of Mrs. Camilla today has no small part in the contribution of Mark Bolland, the man dubbed Charles' "witch" with his masterful PR skills. . Mark Bolland was born in 1966 and is currently a Director of Public Relations.

He worked for Charles from 1996 - 2002. During this time, he is credited with restoring Charles' image in the public eye and developing his relationship with his lover Camilla so that the two would have a happy ending. complacency. He is considered by the press as a master of PR with a versatile hand that helps Camilla easily enter the royal family after many years in the dark.

After leaving Charles, Bolland founded a media and public relations firm called Mark Bolland & Associates. In addition, this "witch" is also involved in some charitable fields. However, his most successful job was to help Camilla from a person labeled "third person", public opinion turned away, gradually asserted herself, becoming a "righteous" celebrity. to be crowned Queen of England.

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