What does Bach Hoa Xanh do after the controversy of raising prices and selling expired food in the middle of the epidemic?

Hồng HạnhJul 18, 2021 at 23:24

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As a brand chosen by many consumers, the famous supermarket chain Bach Hoa Xanh in recent days has been constantly "peeled" by customers because of the price increase, especially in the epidemic center of Ho Chi Minh City..

Specifically, a customer posted on social networks 2 invoices showing that the supermarket's staff had weighed 1kg for some products, causing the total amount to be paid by the customer to exceed the actual amount.

Many people later claimed to have encountered the same situation and if they did not check the bill, they would not know this situation happened.

What does Bach Hoa Xanh do after the controversy of raising prices and selling expired food in the middle of the epidemic? - Photo 1

There are also a number of other customers who claim that the supermarket sells goods that are past their expiry date, the price is higher than elsewhere, or they leave the price on one side, charging the other way, causing public outrage.

According to the Ho Chi Minh City Police, on July 17, the Market Management Team No. 2, the Market Management Department of Soc Trang Province made a record for the Bach Hoa Xanh store on Tran Hung Dao Street, block 8, Ward 3, Soc Trang City due to detecting violations.

Specifically, this store has sold a number of products higher than the listed price such as:

- Fresh pork loin porridge, listed 13,500 VND/pack, sold 14,600 VND/pack.

- Swallow porridge with minced meat flavor, listed at 9,800 VND/pack, sold 10,300 VND/pack.

- Fresh chicken and carrot porridge, listed 19,000 VND/pack, sold 19,600 VND/pack.

- Fresh green bean porridge, listed 22,500 VND/pack, sold 24,000 VND/pack.

- Mixed vegetable and fresh porridge, listed at VND 14,500/pack, sold at VND 20,000/pack.

The Market Management Team No. 2 made a record of administrative violations of the case, consolidated the handling records according to regulations. In addition, currently, Soc Trang has also announced the phone number of the Director of the Market Management Department and the Market Management Teams so that people can promptly report the situation of price increases, over-priced prices.

What does Bach Hoa Xanh do after the controversy of raising prices and selling expired food in the middle of the epidemic? - Photo 2

This information has shown that the things that Bach Hoa Xanh customers reflect on social networks after buying here are partly correct. Netizens, after learning about the making of this record, were even more angry at Bach Hoa Xanh's business practices during the current epidemic and suggested that the authorities should closely inspect all other stores. for timely handling if there are similar errors.

Explaining this issue, Mobile World Investment Joint Stock Company - the owner of Bach Hoa Xanh system said:

"We affirm that Bach Hoa Xanh has no policy of increasing retail prices to make a profit during the epidemic period and we cannot guarantee 100% of keeping the selling prices as before the epidemic for some fresh products. ", said the representative of Bach Hoa Xanh.

What does Bach Hoa Xanh do after the controversy of raising prices and selling expired food in the middle of the epidemic? - Photo 3

Netizens lamented when they heard the incident:

- Heaven and earth, the porridge package sold for nearly 5,000 VND. Like this, how many guests come in and out the day, the difference does not know how much money.

- Then it just popped out after checking. It's no wonder it's been criticized so much.

- This is going to lose credibility. How many people have said it but still have not learned to correct mistakes.

- Didn't expect such a big brand like Bach Hoa Xanh that this situation also happened. Only 1 store was discovered while nationwide there are more than 1,000 other stores.

The information related to the selling price of goods leading to the wave of protests has not yet cooled down, recently, Bach Hoa Xanh has once again caused a stir when it revealed a letter asking the landlords to reduce the rental price by 50% in the year. 12 months, free support for the cost of renting premises of stores during the period of business closure due to the epidemic.

What does Bach Hoa Xanh do after the controversy of raising prices and selling expired food in the middle of the epidemic? - Photo 4

This news surprised many people. Because although many industries were affected by the epidemic, Bach Hoa Xanh in contrast had a very high increase in sales.

According to Vietnam Business Insider, this was revealed by Mr. Tran Kinh Doanh, General Director of Bach Hoa Xanh system through a meeting with the authorities not long ago.

Specifically, Mr. Doanh said, normally, Bach Hoa Xanh can only sell about 500 to 600 tons of goods per day, but in the past time, the system has increased to about 2,000 to 2,500 tons of goods per day. In addition, within the past 1 month, the parent company that Bach Hoa Xanh belongs to also benefited when the stock price skyrocketed 27% and continuously hit a peak.

It can be foreseen that the loss of support from a large part of consumers has affected the image of Bach Hoa Xanh. And whether this supermarket chain will take any action to regain the trust of customers is something that many people care about.

What does Bach Hoa Xanh do after the controversy of raising prices and selling expired food in the middle of the epidemic? - Photo 5

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