Masew - The person behind Bac Bling Hoa Minzy and a series of cult hits in Vbiz

In the past few years, Masew is a name that is no longer strange to Vietnamese music lovers. He gradually proved and affirmed his excellent music production talent through each new product. The closest is North Bling.

Masew is an extremely cool producer as a name that creates important hits in the careers of many artists. As for Masew himself, the guy has really "turned on" by the cult hi.t "Tuy Yin".

2017 is a year that Vpop music listeners are "overwhelmed" by extremely impressive hits. However, prominent among them is a completely new and unique factor called "Tuy Yin". This song became a "storm" that spread strongly on social media, the MV views increased rapidly and reached 13 million views after only 2 weeks of release. This is indeed an impressive number for products from novice artists.

Thanks to Xesi's impressive singing voice and impressive mix, especially the drop from Masew, "Tuy Yin" became a unique EDM song, becoming a cult music phenomenon at that time. It was also "Tuy Yin" that helped Masew appear in a series of nominations and even won awards in the categories of "Music Producer" or "Favorite Indie/Underground Artist".

In the Vietnamese music market, Masew is a producer who has affirmed his position in the ability to produce songs that blend traditional and modern music. From a producer who started his career in EDM (electronic music), Masew charted his own path by exploiting traditional musical instruments originating from China, or Vietnam such as flute, pepper, lute, lute, and lute.

Masew has made a great contribution to helping Hoa Minzy's Thi Mau cause a Vietnamese music fever, especially the drop that created a transformation trend on TikTok. After Thi Mau, Hoa Minzy continued to work with Masew in the Cocoon of Fish Soup, this time with Tuan Cry. Next, it is still the "same pair" Masew - Tuan Cry as the stage of composing and producing music for Bac Bling.

When Bac Bling caused a fever, the music crew's coverage focused entirely on Hoa Minzy (the head of the project), Xuan Hinh (special guest artist) and Tuan Cry (musician). Masew's production role, as usual, is still quietly behind despite contributing equally well to the trio of contributing artists.

What did Masew do for North Bling?

In Hoa Minzy's latest product, Masew is named as a music producer. Thus, Masew's responsibility is to control the entire music production line and is directly responsible for the product output. In many stages of music production, Masew is directly involved in the arrangement step.

This time, Masew did not embrace the whole stage like Thi Mau. The male producer separates the music production process and goes into more details to do his best professionally.

There are 2 important highlights that sho.w that Masew is willing to step back because of the professional factor. First, a series of important sound layers in the mix, from instruments that highlight the national character for Bac Bling such as the flute, erhu, and lute, are performed by the instrumentalists and recorded into the live sound.

Then, in the mixing and mastering stage, Masew assigned another sound engineer, instead of doin.g i.t himself like many previous products. This is the stage that directly determines the attraction of the music, when Xuan Hinh's voice needs to be mixed carefully. And the mixed parts of the artists need to have the same frequency.

Masew is supported by instrumentalists, instead of playing simulated instruments, thereby solving the most difficult problem in the mix. When the sound of the flute, er, and lute is recorded directly, Bac Bling has a much more "soul". Masew's remaining job was to properly arrange the instrumentation and add complementary sounds to the mix such as bass and percussion.

Also from Masew's hands, the quality of music in Bac Bling has reached a different level compared to Thi Mau. With the voice contribution of 3 artists, Masew was put in an extremely difficult problem to bea.t all 3 other voices, with each segment having its own highlights but having to combine smoothly.

Masew's mix still has ripples, such as a faulty piano note, which was "spotted" by colleagues and 2 drops that are not really optimal compared to Masew's forte. However, the overall music of Bac Bling is still above a good level to complement the melody of the song and serve Hoa Minzy's intentions in the video production.

Masew is one of the most active producers of traditional instruments among young producers on the market. In recent years, Vietnamese music has added DTAP, K-ICM and many other producers who are also actively exploring ethnic music materials, thereby breathing a vivid breath into the market.

Singer/songwriter/producer Cao Ba Hung shared with Tien Phong: "Vietnamese national musical instruments have a beauty and uniqueness that is not inferior to anywhere else in the world. In the flow of modern music, Hung feels that we have not fully exploited their hidden power. Hung himself is diligently learning and experiencing each melody and instrument to interweave the old soul with the new breath, bringing this music closer to the modern audience.

In the MV Bac Bling, besides Masew and DJ Feliks as the main producers, the list of participating artists also includes Artist Nguyen Hoang Anh (bamboo flute), Le Minh, Duy Thong (erhu) and Dung Nguyet (lute nguyet). Previously, in many of K-ICM's products, some musical instrument artists were named in the credits, making the audience admire them for their talent such as the "second piano monster" Tran Van Xam.

In a series of songs that blend traditional and modern music, Bac Bling is the product with the most Vietnamese identity and the most resounding success. From North Bling, a lot of safety boundaries have been broken.

For example, when Xuan Hinh rapped, there was no need for a background music with the "magical" sound of the studio and drums, the appearance of the flute and the lute suddenly made strange sense. Or, throughout Masew's mix, the piano also only serves as a background for sounds with a traditional musical soul.

The success of Bac Bling has been inspiring many aspects. One of them is to encourage producers to boldly break safety boundaries, try their hand at traditional musical instruments and materials, few people do to create products imbued with Vietnamese cultural identity.

Hoa Minzy was "harmed" miserably by ViruSs, spending billions but still losin.g to a song invested in 2 million Đình Như14:47:53 24/03/2025Amidst the never-ending noise of the relationship between ViruSs and ho.t TikToker Ngoc Kem, on the evening of March 21, Phao made social networks explode when he released a diss track called Su Nghiep Chuong. After 3 days, the song topped the charts, knocking out Hoa Minzy.