Jisoo (BLACKPINK) 'makes money' is worshiped to the fullest, in the blink of an eye she makes millions of dollars

Korean female idol Jisoo - a member of the group BlackPink stunned people with the charm of her name. Accordingly, in just the blink of an eye, Jisoo brought in money for the fashion company she was an ambassador for, an amount up to millions of dollars.

Earlier this month, fashion brand based in London (UK), Self-portrait, surprised the world when it announced the selection of female Kpop idol Jisoo (Blackpink) to become its newest representative. The female ambassador is also one of the models promoting the company's Spring - Summer 2024 campaign.

Self-portrait emphasized that choosing Jisoo as ambassador marks the first time this brand has cooperated with a music artist to carry out advertising campaigns. Previously, this brand had a tradition of mainly working with famous models such as Gigi Hadid, Irina Shayk, Bella Hadid, Emily Ratajkowski... The Asian star was recently chosen by Self-portrait as a global ambassador. only Chinese actress Zhao Liying.

To welcome new ambassador Jisoo, Self-portrait's Instagram account continuously posted pictures of the female singer, in elegant and colorful dresses. Jisoo's own "huge" hand-painted poster was also completed in London and attracted attention.

Jisoo's image is heavily promoted by fashion brands.

According to data from Launchmetrics, within just 2 days of announcing Jisoo as the representative face of the Self-Portrait brand, Jisoo brought the company 2.7 million USD in MIV (media value) - equivalent to equivalent to about 66.6 billion VND. At the same time, Self-Portrait's official Instagram post accumulated 590,000 USD thanks to Jisoo, in 2 days March 6 and March 8.

The numbers prove that Jisoo is a potential face trusted by many brands. Since announcing the establishment of her own company BLISSOO, Jisoo's personal activities have been promoted.

Before that, Jisoo was also bringing huge profits to Dior. Since becoming Dior's Global Ambassador in March 2021, Jisoo Blackpink has played an important role in boosting the brand's revenue. Her influence helped Dior's revenue increase significantly by 86.8% in just one year.

Specifically, according to Naver's economic section, Dior's revenue in 2021 reached 613.9 billion won (about 473 million USD), an increase of 86.8% compared to 2020. Operating profit more than doubled from 104. 7 billion won (about 80 million USD) to 211.5 billion won (about 163 million USD). This skyrocketing revenue is said to be the result of Jisoo being appointed as a Global Ambassador. Known for her popularity among women aged 20 to 30, Jisoo effectively strengthened Dior's marketing, attracting a wider audience.

Jisoo is also Dior's global ambassador.

The positive impact of Jisoo's ambassadorship continued into 2022 as Dior's revenue skyrocketed to a staggering 1 trillion won (about 771 million USD), marking a 51% growth over the previous year. .

Experts attribute this extraordinary success to Jisoo's active participation as Dior's Global Ambassador. The strong revenue growth is most evident in her native Korea, where the singer has a large and devoted fan base. International media praised Jisoo as the "Dior princess" with favor that not every star has.

According to Korean media, Blackpink's eldest sister is currently the idol with the top brand value in K-pop. With Jisoo remaining in her role as Global Ambassador, it is expected that Dior's revenue will continue to grow.

Jisoo (BLACKPINK) brought a branded wardrobe to Vietnam, peeling off the price and dazzling there Đức Trí09:20:22 03/04/2025Jisoo's Love, Lights, Action fanmeeting took place at My Dinh Athletics Palace on the afternoon of March 30. At the warm-up at 16:30, she greeted in Vietnamese: Hello friends, I'm Jisoo, I haven't seen you for a long time.