Jennie defeated Taeyeon (SNSD) to be the "boss", revealing the new joy of being the boss

2024 is set to be an exciting and busy year for Jennie. Not only active in many fields, Jennie also reaped many sweet fruits in her career. Fans are currently looking forward to her upcoming projects.

The Korean Brand Reputation Research Institute has just announced the individual brand reputation rankings for members of Kpop girl groups in January 2024.

The rankings were determined through analysis of consumer participation index, media coverage, communication and community awareness of 655 girl group members, using data collected from December 21, 2023 to January 21, 2024.

Blackpink's Jennie returned to No. 1 on the rankings after 2 months, with a reputation score of 3,392,111. In the past month, Jennie has "covered" the media when announcing the establishment of her own company and continuously appearing in shows and reality shows. This has helped her reputation increase by 12.85% compared to December 2023.

Phrases that ranked high in Jennie's keyword analysis included "ODD ATELIER", "Red Carpet with Lee Hyori", and "One of the Girls". Top-ranking related phrases include "congratulations," "appearance," and "reveal." Jennie's positive-negative analysis also showed a positive response rate of 91.05%.

Behind Jennie are Taeyeon (SNSD), Hanni (NewJeans), Karina (aespa) and two members of the same group, Jisoo and Lisa.

Thus, after 2 months of being surpassed by a member of the NewJeans group, Jennie has regained her form and maintained her reputation through the establishment of a new company. This can be considered a favorable first step for her future activities.

Recently, Jennie (Blackpink) also had a live broadcast to interact with fans and share about work and personal life. The female idol appeared in simple outfits and light makeup.

Accordingly, the livestream was conducted in Jennie's car, when she returned home after filming the variety show. During the broadcast, Jennie always delighted fans with her cute expressions. The female idol also interacts with fans naturally and comfortably like friends.

When fans asked her to reveal information about her upcoming solo album, Jennie refused. She affirmed "I definitely won't do that" and hopes the audience will wait and trust this product.

At the same time, Jennie also considered fans' suggestions about releasing a song full of rap and intense melody. Not only that, during the livestream, the Blackpink rapper also shared about his current hobbies. After leaving YG Entertainment, Jennie had a passion for music production. This is true to what the female idol previously shared, being free to do what she likes and express her own personal impression.

On the Korean forum Pann Nate, a post titled "Jennie's recent broadcast" attracted a large number of viewers and comments. Everyone is looking forward to Jennie's new song, because this is the first song since she announced that she would not renew her personal contract with YG Entertainment and established her own company.

Last year, Jennie made her Hollywood debut in HBO's "The Idol with Lily-Rose Depp", which was panned by critics and was canceled after one season. But that didn't scare Jennie away from television. It is known that Jennie joined the main cast of the variety show Apartment 404.

Apartment 404 is a reality television show inspired by real events. Each episode of the show promises to travel through different years and spaces, evoking viewers' hidden detective skills. The program is expected to attract the attention of a large audience when it debuts next February.

Jennie (BLACKPINK) and G-Dragon "joined hands" to bring down YG, delivering a fatal blow that left the "big man" struggling. Kim Lâm06:38:57 28/12/2023As soon as they were free, both G-Dragon and Jennie put YG Entertainment in a difficult position. Currently, the upcoming future of the Kpop giant is still a topic of discussion among the online community on all forums.