Hong Dang - Ho Hoai Anh was removed by a series of brands, and the surveillance screen officially started?

Many businesses that are cooperating with Hong Dang and Ho Hoai Anh have made a move amid the two artists' controversy related to allegations of sexual assault in Spain.

In recent days, Hong Dang and Ho Hoai Anh are two names that are constantly mentioned, even, their names have led the search on Google.

The cause stems from the fact that on July 1, on social networking forums, a foreign article with the content: A famous Vietnamese actor and musician was accused by a 17-year-old British girl. Rape on the island of Mallorca (Spain). After that, information continued to be revealed, two Vietnamese citizens were arrested in Spain on charges of "sexual abuse of 17-year-old minors" and "invasion of privacy".

Although the identities of both are not public, many coincidences in information: age, occupation, costumes, tourist destinations in Europe, ... have caused public opinion to focus on Hong Dang and Hong Dang. Ho Hoai Anh.

Immediately after the news about the incident, many brands that are collaborating with Hong Dang and Ho Hoai Anh made moves with the two artists. A series of links to promotional articles as well as photos taken with these artists' products have all disappeared.

A number of large real estate businesses, which regularly post photos and videos of Hong Dang and Ho Hoai Anh who come to see apartments in new apartment and villa projects, have also removed all posts with images of these two artists. .

At the end of 2021, Ho Hoai Anh and Luu Huong Giang combined with a hospital to make a promotional MV. Currently, the MV is set to non-public mode, only those who have the link can view it.

Similarly, the talk show Learning Love, produced by Prudential and released on YouTube in June 2021 with the participation of Ho Hoai Anh and his wife, has also been changed to private mode. When accessing the link, I received the message: "Video not available. This is a private video". The video talk show on the Prudential fanpage still exists. In addition, at the end of 2021, Ho Hoai Anh also composed the song "Hoi Love" to advertise for this insurance company.

Ho Hoai Anh and his wife are also representing images for many household products, one of which is Panasonic's water flosser. They have cooperated with the brand since the end of 2021. The Panasonic Vietnam fanpage also posted videos of the artist's family using its equipment.

Unilever's P/S toothpaste accompanies Young Vietnamese Voice - the show by Ho Hoai Anh as a judge - for quite a few seasons. Recently, on the personal page, Ho Hoai Anh and his wife often appear with the products of this company.

At the beginning of the year, Ho Hoai Anh and his wife posted LG OLED evo TV video ads on their YouTube channel. One of the events Ho Hoai Anh and his wife attended before coming to Spain was the LG Styler exhibition at Saigon Center (Ben Nghe, District 1, HCMC).

In early June, Maia Resort Quy Nhon's fanpage posted a picture of Ho Hoai Anh's family happily enjoying their vacation here. At the end of December 2021, Ho Hoai Anh and his wife also posted a series of family photos enjoying a vacation at Maia Resort Quy Nhon.

In addition, the two artists also represent images for a series of other brands such as Prospan herbal cough medicine, Coca Cola, Tupperware, Hanoi Beer, SEA bank... Currently, these advertising images still appear on the page. the artist's husband and wife.

Meanwhile, Hong Dang has cooperated with fashion brands YODY, Lof... Hong Dang and Hong Diem have cooperated with YODY since the end of 2020 to promote a new clothing line. Currently, Hong Dang's advertising images still appear on the brand's official fanpage. Meanwhile, Hong Dang's promotional video for Lof was posted on his personal page just a few days before arriving in Spain. Currently, both the actor's personal page and fanpage are hidden.

Talking to Zing News, a representative of a large real estate company - which cooperates with both Hong Dang and Ho Hoai Anh through different projects - said that he could not give an answer. Some related brands said they are considering contracts with these two artists.

Besides teaching at the National Academy of Music, Ho Hoai Anh also works at Cat Tien Sa company. He holds the role of music director and judge at many programs produced and broadcast by this company on television such as Voice of Vietnam, Voice of Vietnam, Sing My Song, King of Rap. Cat Tien Sa representative said that the company does not have a project related to Ho Hoai Anh so there is no information to respond.

Sharing with Zing, Mr. Nguyen Thanh Trung, media director of an entertainment company and manager of some artists, said that the brand ambassador's involvement in noise definitely affects brands.

However, each brand will have its own way of handling, they need to carefully consider factors such as: the terms of the contract, the influence of the scandal on the target customer group, the ability to replace the brand ambassador. as well as the suitability of brands, ambassadors... to have appropriate calculations and handling directions.

"In the case of the two current artists, I think the influence is very large, because it is not only encapsulated in the group of fans and anti-fans, but also spreads to many people. In which, the problem posed is the norm. Therefore, it is likely that brands will temporarily not use images or conduct extensive communication, "said Mr. Nguyen Thanh Trung.

When Ho Hoai Anh appeared, his biological mother immediately praised her son for being "mature and serious". Hoàng Phúc09:03:46 17/08/2022Sharing with the press, People's Artist Thanh Tam confirmed that his son, musician Ho Hoai Anh, had come to the Vietnam National Academy of Music to explain the recent events. She also shared more or less about the male musician's personality. After more than a week of returning...