BTS gradually dominates the Korean economy like the top 4 corporations Samsung, Hyundai, LG...

RoséApr 19, 2022 at 11:51

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The group of HYPE Entertainment brought in the national interest 56 trillion won (about 45.5 billion USD).

Recently, BTS caused a fever with their own shows in the country and internationally. The group offers the audience beautiful and eye-catching performances.

Also from these concerts, Big Hit's family group has brought super profits to the management company in particular and the Korean entertainment industry in general. Recently, BTS also revealed their plan to release a new album at the end of the last night of the Permission To Dance On Stage concert in Las Vegas (USA).

BTS gradually dominates the Korean economy like the top 4 corporations Samsung, Hyundai, LG... - Photo 1

Thus, the 7 boys will release a new album this June. However, currently, BTS is still waiting for a decision on the bill to change the military service. If not approved, Jin will enlist this year. Therefore, the upcoming album will probably be BTS' last album with all 7 members before the boys enlist in the army.

The group of HYPE Entertainment brought in the national interest 56 trillion won (about 45.5 billion USD). This is a huge number that only large economic groups have achieved before.

BTS gradually dominates the Korean economy like the top 4 corporations Samsung, Hyundai, LG... - Photo 2

According to congressman Seong Il Jong, the fact that the athletes won the Olympic gold medal helped the Korean economy earn 259 billion won, while winning the first place on the Billboard chart has the effect of promoting the Korean economy. economic 600 billion won/second.

"BTS ranked first for 17 weeks and brought national interest 56 trillion won (about $45.5 billion)," said Seong Il Jong. Earlier, Mydaily reported that BTS contributed to the Korean economy in the past year was 1.43 billion USD. According to a study by the Korean Ministry of Culture, Sports and Tourism, revenue from the hit song " Dynamite" contributes to providing 7,928 jobs during the COVID-19 pandemic.

BTS gradually dominates the Korean economy like the top 4 corporations Samsung, Hyundai, LG... - Photo 3

In 2020, during a time when the world was almost paralyzed by the pandemic, BTS pioneered online concerts and "Bang Bang Con" broke records. As a result, the seven boys grossed $20 million for the concert. In September 2020, the concert "Map of the Soul: ON: E" was registered by 993,000 fans around the world.

Two virtual concerts help bring value of 50 billion won (about 40 million USD) to the Korean economy. According to IFPI, BTS is the group that sells the most singles in the world in 2020. The group brought in a surplus of $160 million in transactions related to intellectual property.

BTS gradually dominates the Korean economy like the top 4 corporations Samsung, Hyundai, LG... - Photo 4

In addition, BTS has a great impact on consumers' purchases of clothing, cosmetics, and food. Over the past year, the group contributed $1.1 billion (1.7%) to Korea's total exports of consumer goods. According to HRI, 1.7% is a very large ratio for a group/artist.

In the auto industry, BTS is currently the global ambassador of Hyundai Motor's "Palisade" SUV. According to SM2 Networks, Hyundai Motor received 600 billion won (approximately $488 million) for collaborating with the group. That proves the power of the BTS effect.

BTS gradually dominates the Korean economy like the top 4 corporations Samsung, Hyundai, LG... - Photo 5

Since 2018, after BTS had an American-advancing strategy, the group has brought significant economic value to Korea. According to the results of the Hyundai Research Institute (HRI), BTS' contribution to Korean GDP is equivalent to that of the national airline Korean Air.

According to the 2019 report, the total economic efficiency of BTS is 5,560 billion won (about 4.5 billion USD). This number is constantly increasing in the future. This is something no other artist has ever done.

BTS gradually dominates the Korean economy like the top 4 corporations Samsung, Hyundai, LG... - Photo 6

With "Gangnam Style", PSY brought in an economic value of 1 trillion won, while Bae Yong Joon brought in 3 trillion won ($2.44 billion) with "Winter Sonata". HRI once predicted that BTS will bring in a value of 56.2 trillion won in the next 10 years. But in fact, the group reached the milestone in 2022.

This figure surpasses the economic value of 41.6 trillion won brought by the 2018 PyeongChang Winter Olympics. The economic value of BTS is equivalent to Posco - the fifth largest steel trading group in Korea's largest economic value companies. In which, the top 4 companies include Samsung, Hyundai, SK group and LG.

BTS gradually dominates the Korean economy like the top 4 corporations Samsung, Hyundai, LG... - Photo 7

According to data from the Korea Local Market Monitoring Institute CXO, the four largest conglomerates accounted for 778 trillion won, or 48.5% of the total revenue of the top 71 business groups (1,607 trillion won). In which, Samsung ranked first with 333 trillion won (20.8%), followed by Hyundai Motor with 181 trillion won (11.3%), SK Group with 139 trillion won (8.7 percent) and LG with 123 trillion won. won (equivalent to 7.7%).

And with a figure of 56 trillion won, BTS's value is equivalent to Posco - the fifth largest steel trading group in Korea's largest economic value companies. With the current "terrible" global reach, it is not far away that BTS has an economic value comparable to leading conglomerates like Samsung or Hyundai.

BTS gradually dominates the Korean economy like the top 4 corporations Samsung, Hyundai, LG... - Photo 8

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