Blackpink in 2022: Dominating Kpop, skyrocketing assets are still reeling due to dating rumors and disbandment

This year has been a successful year for K-pop girl groups, with girl groups like (G)I-dle, Aespa, Le Sserafim and even rookie group NewJeans breaking sales records. album.

Iconic girl group Blackpink has set new standards this year by topping international charts and becoming the face of luxury brands.

So how did Blackpink rule the world despite only having 32 songs on the record?

Since debuting in 2016 with the mini album Square One, which featured iconic songs like Whistle and Boombayah, the Blackpink girls have released many other products without fail.

The girls have also received countless lucrative contracts and are said to have a dormitory at Bamseom Apartments on the Han River, which according to Koreaboo is one of the most prestigious complexes in Seoul.

Blackpink's multi-million dollar fortune has made them one of the richest K-pop groups.

Keep busy with solo activities

Blackpink once took a hiatus from activities for so long that fans were extremely angry with YG Entertainment and announced a boycott of Blackpink's goods with the statement "no music, no money".

But Lisa, Rosé, Jennie and Jisoo have all become global superstars, each representing a different French fashion house.

When not promoting as a group, the girls are still busy pursuing solo projects and taking the opportunity to showcase their talents as individuals.

The members have a total fortune of about 62 million USD and who is the richest in the group?

STYLE ranks the girls based on Celebrity Net Worth estimates.

Jennie - 10 million USD

Jennie may have had a silver spoon when she was born - her mother is said to be a major shareholder of CJ E&M - one of Korea's largest entertainment companies as the parent company of Mnet and TVN - but Jennie was earned his own fortune from his career starting at the age of 14.

In addition to group activities, Jennie became the first member to go solo with Solo in 2018.

This hit surpassed 300 million views on Spotify in July 2021 and 800 million views on YouTube in March.

She made history as the first Korean solo artist and the first Korean female solo artist to achieve these milestones, respectively.

In addition to music, Jennie also has many advertising contracts from high-end brands. Known as "Human Chanel", she is also the face of Calvin Klein, Korean luxury cosmetics brand Hera, Samsung Galaxy and Lotte Confectionery.

She also collaborated with Korean luxury eyewear brand Gentle Monster to launch a line of sunglasses, Jentle Home Collection.

With an estimated value of up to $800,000 per contract, Jennie must have made millions of dollars from these deals.

Lisa - 14 million USD

The youngest member Lisa also released a solo album - Lalisa - last year, whose title track earned her a Guinness World Record.

Lalisa became the most viewed MV on YouTube within 24 hours of its release with 74 million views, breaking Taylor Swift's previous record with Me! - reached 65 million views in 2019.

With 573 million streams, it is also the most streamed album by a K-pop artist in Spotify history.

Besides her great success in music, Lisa also appeared on TV shows like Real Man 300 and Youth With You.

And yet, as the most followed K-pop star on Instagram at the time of this writing, she is said to earn up to $200,000 per sponsored post.

Rose - 18 million USD

Born in New Zealand before moving to Australia, Rosé competed with 700 other candidates for her spot in Blackpink.

She had a great year in 2021, when she was selected as an ambassador for Tiffany & Co and launched her solo career with the single album R.

The album's lead single On the Ground became the most viewed 24 hour video by a Korean solo artist on YouTube at the time, and peaked at number 70 on the Billboard Hot 100 - the number one single. The tallest of a Korean female solo artist in the US.

In 2020, she also became the global brand ambassador of Yves Saint Laurent. Other confirmed partners include contracts with Korean cosmetics brand Kiss Me and Perfect World Mobile.

Jisoo - 20 million USD

Jisoo is the last member of the group to debut solo, it is expected that this year, due to busy filming, she is the richest member of Blackpink.

After guest roles in several series such as The Producers (2015) and Arthdal Chronicles (2019), she landed her first leading role in Snowdrop last year.

The film became famous around the world, making her a rising star in "Hallyuwood".

Jisoo is also a big name in the commercial world. Before Blackpink's debut, she appeared in commercials for LG, Nikon, and Samsonite.

She then became an ambassador for Dior Beauty in 2019 and also has major contracts with Cartier as well as Kiss Me.

Jennie's dating scandal

This year could be one of the biggest successes for the Blackpink girls but it also comes with many setbacks, especially for the group's main rapper and vocalist - Jennie.

Not only did the 26-year-old member have her private photos leaked online, but she has also faced numerous scandals and hate from fans surrounding her alleged relationship with BTS member V.

The matter escalated to the point where YG Entertainment - the management company that usually does not comment on the personal lives of idols - announced that they would even take legal action against those who shared photos and spread rumors. malice about Jennie.

STYLE has put together a full timeline of how the rumors started and the story behind Jennie's leaked photos.

Disbandment rumors

Rumor has it that Blackpink's Born Pink album could be the last. The 7th anniversary is coming up next year, and many groups like Sistar, 4Minutes and 2NE1 have fallen victim to disbandment because of this "7 year curse".

With the girls successfully pursuing individual careers, signs of a rift between some members on their current world tour and Jisoo's candid words in an interview have fans wondering. worried about Blackpink's future.

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