BLACKPINK's contract extension with YG is actually a conspiracy: Many shocking stories behind it

Recently, NH Investment & Securities Company, headquartered in Korea, assessed that the biggest instability at YG Entertainment has been resolved through the extension of the contract. In agreement with the group Blackpink, there are currently no concerns for this company.

On December 18, researcher Lee Hwa-jung published a report, in which she noted: "With the extension of Blackpink's contract, the company's biggest malaise has been resolved. Besides Meanwhile, the positive development of Babymonster and Treasure, along with the return of Blackpink, is expected to be the factor driving YG's stock price up. This entertainment company is no longer facing a major risk. any more".

Regarding Blackpink's individual contracts that have not yet been announced, she predicted: "Individual contracts are expected to be implemented flexibly. For Blackpink's individual activities such as releasing a solo album, it is possible The possibility that they will cooperate with YG to launch is very high due to branding and ownership issues."

After Blackpink renewed their contract with YG, information about the girls was of interest to the media. Specifically, after the news of renewing the contract of the 4 YG girls, the company's stock price increased by about 30% in just about 1 week.

Meanwhile, regarding Blackpink's plan to return to the music track, experts analyze that there is a high possibility that the group has not yet released a new product right after re-signing the contract.

Accordingly, Blackpink can release albums and performances as early as the fourth quarter of 2024. The increase in sales due to the group contract extension is expected to begin in earnest from 2025.

Previously, Herald Economic reported on December 18 that, according to NH Investment & Securities, YG has resolved their biggest problem - which is Blackpink's contract extension and there are currently no more concerns.

In a report on the same day, researcher Lee Hwa Jung revealed that YG's target stock price (87,000 won) has currently remained stable. "With Blackpink's official contract extension - the biggest uncertainty has been resolved."

In addition, regarding the terms of Blackpink's new contract, the expert said: "It seems that the increase in profit distribution ratio for artists is limited and the advance payment has been determined within the scope capital can be recovered.

Meanwhile, regarding the issue of unconfirmed individual contracts of Blackpink members, researcher Lee said: "Individual contracts are expected to be flexible. In case individual activities require names 'Blackpink', like a solo album, there is a high possibility that the members will collaborate with YG because the company holds the trademark rights."

"Independence will be guaranteed for individual activities, in which demonstrating members' individual skills is more important, such as participating in variety shows or launching brand businesses. However, all individual activities will be carried out within the scope of not interfering with group activities" - Lee Hwa Jung commented.

Blackpink debuted on August 8, 2016 with the title songs "Whistle" and "Boombayah". After that, the group became famous both inside and outside Korea, the four members Jisoo, Jennie, Rosé and Lisa all made a name for themselves in both the music and fashion fields.

The group also achieved notable achievement when topping the US Billboard 200 chart and the UK's Top 100 official album chart and were the first Kpop girl group to do so.

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