BLACKPINK was exposed of the conspiracy behind the announcement of the contract renewal results with YG

On December 6, YG Entertainment announced that all four members of Blackpink had renewed their contracts with the company.

Accordingly, Blackpink will continue to work as a group and will not disband as previously feared by fans. The contract extension discussion between Blackpink and YG Entertainment has lasted 4 months.

In addition to confirming that Blackpink has not disbanded, YG Entertainment also announced that the famous Korean girl group will release a new album and organize a new tour.

Besides the positive and happy reactions from Blackpink fans, some Korean fans and media experts expressed skepticism towards YG Entertainment's announcements.

Korean cultural critic - Kim Do Heon - said that the details of Blackpink's contract were not revealed, but according to industry rules, contract renewals usually only last 2-3 years. In addition, the individual activity contract between Blackpink members and YG Entertainment was not revealed.

According to critic Kim Do Heon, Blackpink members only maintain group activities with YG Entertainment. Each girl has her own direction for personal activities. Over the past 7 years, Jisoo, Rosé, Jennie, and Lisa have all successfully built their own fan communities and personal impressions.

Recently, besides the Born Pink global tour, the group has had almost no joint activities or new group music products.

"Individual activities can easily lead to division within idol groups. This is the reason why some companies prevent artists from participating in acting. All Blackpink members work individually and have their own resources. significant income.

Even though YG Entertainment signed a group contract with them, Blackpink's general activities in the future are still difficult to predict," an expert in the Korean entertainment industry told My Daily.

Some other experts believe that the announcement of the contract extension with Blackpink is considered a ploy by YG Entertainment to save the company's image after the new group's unsuccessful debut as expected. Baby Monster.

YG Entertainment is going through a period of crisis when their strategic artists like G-Dragon and Taeyang all decided to leave. The delay in announcing the results of the contract extension with Blackpink also caused one of Korea's three major entertainment corporations to suffer, with its stock price falling rapidly.

According to Naver, YG Entertainment's revenue in the fourth quarter of 2023 decreased. Korean entertainment experts believe that this decrease in revenue is due to the end of Blackpink's Born Pink global tour.

The not very successful launch of Baby Monster caused YG Entertainment to have a "headache" in finding a new direction. In early December, the Korean entertainment group announced that it would organize trainee recruitment in early 2024.

The selection begins on January 13, 2024 and will go through 8 major cities in Korea. Candidates born in 2006-2013, regardless of nationality and gender, can try out in the singing, rap, and dancing categories.

With the current situation, Blackpink is considered the "chicken that lays golden eggs" and "cannot be easily lost" by YG Entertainment.

According to media experts, the 4 Blackpink members can receive 80% of the profits while YG Entertainment receives 20% when renewing the contract. It is estimated that each member can receive an advance payment of about 1-1.5 billion won (18-28 billion VND). This number could be higher thanks to Blackpink's global popularity.

In another development, at this time the online community is also discussing a song that makes BLACKPINK fascinated. That is See Tinh by Hoang Thuy Linh.

Accordingly, in 2023, the moment See Tinh was jumped by a volleyball player during the All-star match caused a fever on social networks. Or like in the Chinese show Billionaires Turning the Wind on the Wave 2023 with Chi Pu participating, when the melody of the song See Tinh was heard, actress Luu Nha Sat, beauty Jia Tinh Van, Truong Gia Nghe, Annie Lowdermilk , Mai Mizuhashi danced to the enthusiastic melody. They all recognized the song that caused a stir on social networks and expressed their love.

Most especially, the moment all 4 BLACKPINK members danced to the song See Tinh by Hoang Thuy Linh on stage at My Dinh Stadium caused an explosion on social networks. No one can believe that 4 global stars will one day perform the choreography of a Vietnamese song on stage in Vietnam. This moment not only made Vietnamese fans restless but also made the international fan community jealous.

BLACKPINK again created history affirming the position of queen, 1 group deliberately "harmed" in this way Bình Yên12:12:19 05/12/2023South Korean media reported on December 4, Blackpink once again proved its popularity with another historic achievement on Spotify - one of the world's most important music platforms.