BLACKPINK quietly set a record with a masterpiece 4 years ago, a class that is difficult for anyone to surpass

BLACKPINK is having a series of productive personal activities after not renewing their personal contract. However, recently the group excellently set a new record on the music chart with the song " How You Like That" making fans proud.

In November 2023, BLACKPINK made fans burst into tears when they decided to re-sign the group contract with the management company YG. However, all four girls did not renew their individual contracts. BLACKPINK and YG maintain a "unique" cooperation model, group activities in one place, individual activities in another.

Jennie, Lisa and Jisoo have all announced their own companies - where they will develop themselves as multi-disciplinary artists, soon to be Rosé. Since leaving YG, the 4 girls have "exploded work", are extremely active and even prepare solo products and film new movies.

Even though they have been on hiatus for nearly 2 years and are focusing on solo activities, BLACKPINK continues to set new records on Spotify, strengthening their position in the global music industry and marking a remarkable achievement. Other stories of Korean artists in the international arena.

On March 12, BLACKPINK's hit song "How You Like That" surpassed 1 billion streams on the world's largest music streaming platform Spotify, becoming the first song by a Kpop girl group to reach the milestone. this landmark.

"How You Like That" was released in June 2020. Up to now, the song has taken nearly 4 years to reach 1 billion streams. In all of Kpop, "How You Like That" is the second song by a female artist to achieve this achievement, after the solo song "Money" by Lisa (BLACKPINK). Globally, BLACKPINK, along with Fifth Harmony and Spice Girls, became the only girl group in history to have a song reach 1 billion streams on Spotify.

During 7 years of operation, BLACKPINK released less music products compared to other Kpop girl groups. Although always known for its principle of little but quality, many people are still surprised by the number of songs BLACKPINK has after 7 years of operation.

According to statistics at the end of 2023, BLACKPINK only released 33 Korean songs throughout their career. Even though there are more English singles, the number can only be counted on the fingers of one hand. Up to now, the global girl group has released 2 full albums ( The Album - 2020; Born Pink - 2022) and a series of singles in the first 2 years of their debut.

There is no denying that YG's strategy for BLACKPINK is quite effective, because the quantity is small, each product released has high recognition and achievement. But the fact that a big name like BLACKPINK owns less than 40 songs in nearly a decade of operation also raises a lot of controversy.

However, Blackpink is still the Kpop girl group with the second highest number of monthly listeners on Spotify, only behind Fifty Fifty. International media has repeatedly praised Blackpink as the biggest girl group in the world. Last year, Blackpink caused a media storm when they became the first Korean artist to take on the role of main performer (headliner) of America's top music festival, Coachella.

Previously, in mid-January 2024, Korean news site Ten Asia also shared the opinion of Mr. Lee Ki Hoon, researcher at Hana Securities, about BLACKPINK's comeback schedule: "It will take time to confirm the process." scale of the entire tour until BLACKPINK's next comeback. Estimated around the 2nd and 3rd quarter of this year."

However, in mid-February 2024, a YG official said it was expected to be difficult to see BLACKPINK's return this year because the members are focusing on individual activities.

However, this person also shared: "Because the members are aware of fans' expectations for the BLACKPINK group with a full lineup, discussions on this issue will take place periodically."

BLACKPINK continues to bomb despite stopping group activities, surpassing a formidable name Phúc Sen13:40:36 28/02/2024Although they did not announce their disbandment, the girls of BLACKPINK have not had any joint music products on behalf of the group for more than a year. However, the bombardment of Hac Huong is still not average.