Is it true that you have to buy gold and silver on the day of the God of Wealth to attract fortune? What's the secret behind it?

By the 10th day of the first lunar month, crowds flocked to buy gold, creating a bustling scene throughout the jewelry streets. However, does this "buying at any cost" truly bring good fortune, or is it merely a calculated economic maneuver that prompts people to re-evaluate their finances?

From the legend of the "amnesiac" god to the custom of seeking good fortune.

In folk beliefs, the God of Wealth's Day is associated with the story of a deity who worked in heaven, but due to drunkenness, fell to earth, lost his memory, and wandered aimlessly. Strangely, wherever he visited a shop, that place would prosper and attract a steady stream of customers. When he returned to heaven on the 10th day of the lunar month, people erected altars to express their gratitude and pray for his protection and blessings for wealth and fortune.

The custom of buying gold on this day stems from the belief that gold is the most noble symbol of prosperity and permanence. Owning a small amount of gold at the beginning of the year is considered the most sincere offering, a wish for a prosperous new year, protection of wealth, and divine blessings. However, this strong belief has inadvertently created a massive mass psychological effect, causing gold to cease being merely a spiritual item and become a commodity whose price is skyrocketing.

The secret behind the price surge: The "trap" of the fear of missing out.

Market realities reveal that the biggest secret behind the God of Wealth Day is the distortion of supply and demand by the "buy at all costs" mentality. Before the 10th day of the lunar month, gold prices are often pushed up due to a surge in demand. Gold shops not only adjust prices according to global trends but also add an "expectation fee" from consumers. Immediately after the frenzy subsides, prices usually adjust sharply downwards, causing those who bought gold at the peak to suffer immediate losses in terms of surplus value.

Mr. Nguyen Quang Huy, a financial expert from Nguyen Trai University, commented that if people buy gold for good luck at the beginning of the year, they should only choose a small, symbolic amount such as a plain ring or a 1-tael gold bar. Conversely, expecting to "speculate" and make a profit on this day is a disastrous financial mistake. When the spread between the buying and selling prices widens, the risk of correction after the peak will make the profit disproportionate to the level of risk the buyer has to bear.

Smart gold buying: Stay alert amidst the whirlwind of confidence.

To avoid becoming a "victim" of price surges, consumers need a smart investment strategy. The key isn't about buying on the right day, but about long-term accumulation value. Instead of jostling in the sun or queuing from dawn, buying gold before or after peak periods will help customers secure more stable prices and receive better service, better control over gold purity, and proper documentation.

In the modern economic climate, gold remains a safe haven, but composure is the true "God of Wealth" for every family. Choosing reputable brands, carefully checking seals, and avoiding chasing after zodiac-themed gold with exorbitant processing fees will help preserve the value of your assets. Remember, luck doesn't come from owning gold at a high price, but from discipline and astute personal financial management throughout the year.

Buying gold on the day of the God of Fortune: The price increases rapidly every hour, 1 miss also participates Minh Lợi16:12:08 07/02/2025The Day of the God of Fortune (January 10 of the lunar calendar) is an important occasion for people who do business and trade. On this day, many people believe that buying gold will bring good luck and fortune for the whole year.