Jisoo (Blackpink) officially becomes Dior's global ambassador

Overcoming Angelababy, Trieu Le Dinh and Suzy, Jisoo (Black Pink) officially became the global ambassador for the two fashion and beauty segments of the famous Dior brand.

The eldest sister of BlackPink - Jisoo followed two juniors Lisa (global ambassadors Celine -BVLGARI & MAC) & Rosé (global ambassadors of YSL) to become the new global ambassadors for Dior in two areas of Fashion & Beauty.

Specifically, at noon on March 6, on Dior's Instagram page, a photo of Jisoo (Blackpink) was posted with the caption, "Let's welcome the new global ambassador for both our fashion and beauty segments. , that's Jisoo - a member of the girl group BlackPink".

"Jisoo embodies her unique personality. It was this Korean female singer who inspired Dior Creative Director Maria Grazia Chiuri to complete the Fall 2021 collection" - Dior added. . "The upcoming Jisoo will also completely highlight the new make-up created by Make-up Artist Peter Phillip."

Before that, Jisoo used to take on the role of ambassadors in 2 areas of fashion and beauty of Dior in Korea. Thus, fans can expect more with Jisoo's global activities in this new position.

Becoming a Dior global ambassador is also quite understandable when it is Jisoo's name that has significantly increased sales for Dior products amid the Covid-19 epidemic.

The Korea Times also shared: "The sales that Dior achieved in the past two years look much more impressive than other fashion brands such as Salvatore Ferragamo and Yves Saint Laurent, with sales increasing by 6% and respectively. 21.6%.

However, Chinese netizens are not satisfied with this title of Dior. They think that the brand is unfair because of its long-term cooperation with Angelababy and Trieu Le Dinh, but they are only granted the title of Ambassador for China, and Ji Soo is the global representative. Many people think that Dior only uses Chinese stars because they want to make money and build a reputation in this market, but still favor Korean stars.

Angelababy was once considered a "Dior muse" because it fits the gorgeous, poetic style of this brand. The actress also often has feverish poses when wearing Dior outfits on the red carpet. Fans expect the brand to "upgrade" Angelababy's title to the global level for many years, but this honor belongs to Ji Soo - who has been in contact for almost two years.

However, Cnet's pressing did not receive approval. Many comments on social networks say that Ji Soo has a global influence, a large number of fans, while Angelababy is mainly famous only in China and Asia, the number of fans willing to spend money to buy certain products. inferior to BlackPink, so only to take on the role of Ambassador in the China region.

Not stopping there, Jisoo's fans continued to turn to "coffee" Suzy - she was also the darling of Dior in Korea. The reason comes from the fact that there was a message from Dior confirming that Suzy was the brand's Ambassador, which fans carried around on social networks to cheer.

When Jisoo was announced by Dior on Instagram herself, the female idol's fans started calling Suzy "Dior messenger Ambassador", mocking this unauthentic title.

In addition, not long ago, Suzy attended a Dior event and wore jewelry from the Gem Dior collection that has not been officially released. Now she is criticized, no matter how much favor she is, she is not as good as Jisoo.

Both Suzy and Jisoo have a long exposure to Dior, receiving many favors from this luxury brand. However, the fact that Jisoo was declared a Global Ambassador was a fatal blow to the fandom of "the nation's first love". The previous comparisons of the two sides seem to be winning in favor of BLACKPINK's eldest sister.

Although Jisoo became Dior's Global Ambassador, Suzy's influence has not been reduced because of that. On the contrary, netizens still believe that the female idol continues to be favored by the brand for commercial profit.

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