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A bold and controversial fashion trend is sweeping the K-pop industry: the "underwear" trend. A series of famous idols, both male and female, have quickly caught on to this trend, making it the center of discussion.
Shocking "Showing underwear": From catwalk to Kpop stage
The "visible thong/underwear trend" is quickly taking over the K-pop music scene. Many famous idols have boldly experimented with this style, including Sohee (RIIZE), Tarzzan ( ALLDAY PROJECT ), Giselle (aespa), and most recently, Asa (BABYMONSTER).
On the recent music stage of MBC, the Japanese rapper attracted attention when wearing low-rise pants, revealing her underwear straps. This outfit later caused her to face harsh criticism on the forum Theqoo. Many people thought that this outfit was not suitable for the image of a Kpop idol, especially when performing on a big stage.
In fact, the "showing underwear" trend has been around in Kpop for a long time, but it only really exploded and became a notable trend when Jennie promoted her solo album RUBY. With her reputation as a style icon, always at the forefront of many fashion trends in Kbiz, all of her outfit choices quickly became trends. However, not all styles are enthusiastically supported by the audience, and the "showing underwear" trend is a typical example.
Mixed reactions from netizens: "Ridiculous" to "dark ages of fashion"
Despite being followed by many stars, this trend still causes controversy on Korean social networks. Many netizens expressed strong opposition, saying that this style is extremely offensive and "eye-sore".
Comments expressing discontent flooded the forums: "Can we call this fashion? It's ridiculous"; "Whether male or female, I really don't understand the underwear exposure"; "Are they crazy? It's so vulgar"; "My eyes need bleach"; "This is a trend from Justin Bieber's era, the dark ages of fashion. I can't believe it's back. I hated it back then too, for heaven's sake"; "The Calvin Klein stuff is fine, but the rest of it looks terrible"...
These harsh reactions show that a large part of the audience is still not ready to accept such a bold and indecent style on the entertainment stage. They feel that it goes beyond the limit of "liberality" and touches the boundary of "offensiveness".
Origins and Pioneers
This fashion trend originated in the 1980s and 1990s in European and American countries. This was the period when rebellion and innovation in fashion reigned, with icons like Madonna and hip-hop groups. After many years of silence, the "showing underwear" trend has now returned strongly, "causing a stir" in both European and American showbiz and Korea.
In addition to Jennie, many famous international and Korean stars have also worn this trend, including Jang Won Young (IVE), Dara (2NE1), and international fashion icons like Rihanna and Bella Hadid. The fact that these influential names actively promote this trend has contributed significantly to the spread of this trend.
However, despite its individuality and freedom, this style also has the potential to put the wearer in an offensive or revealing situation if not restrained or combined subtly. Especially in the Kpop environment, which has strict standards for idol images, "showing off underwear" can easily cause controversy and receive a lot of "brickbats" from the public. This event once again shows the fragile line between "style" and "offensive" in the eyes of the public, especially when bold fashion trends are brought to the entertainment stage.
The âpantiesâ trend also raises questions about the image direction of entertainment companies and the pressure idols have to endure to keep up with the trend. Is this a way to stand out, or is it simply a passing fad, despite negative reactions from the audience? The public is waiting to see if this trend will continue to grow or will be quickly replaced by another style that is more in line with K-pop culture and standards.
ALLDAY PROJECT, which debuted in 10 days, has beaten aespa, BABYMONSTER is far behind Hoa Tuyết17:49:07 04/07/2025ALLDAY PROJECT has just won the first trophy in its career after only 10 days of debut. The group's strong rise is raising big questions about the status of other rookies, especially BABYMONSTER.
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