Ho Ngoc Ha borrowed 30 billion VND worth of jewelry, argued while catwalking with Pia and Mai Davika

Recently, Ho Ngoc Ha once again affirmed her position on the Vietnamese fashion map when appearing at a high-end jewelry event in Cambodia. The entertainment queen stunned everyone when wearing jewelry worth 30 billion VND.

Appearing in a charming off-shoulder white dress, Ho Ngoc Ha made every moment stand out. The outfit not only accentuated her slender shoulders but also exuded elegance and charm, demonstrating the pinnacle of fashion style of a powerful woman.

The highlight of the event night was the luxurious jewelry set worth more than 30 billion VND that Ho Ngoc Ha chose, including earrings worth nearly 2.9 billion VND, two bracelets worth more than 8.6 billion VND each, a ring worth nearly 2.6 billion VND and a necklace worth nearly 9.5 billion VND.

During the intimate moment of the ceremony, Ho Ngoc Ha and her husband Kim Ly humorously posted a story with the caption: "Too luxurious, but I'll pay it back later". That frankness and modesty further increased the public's sympathy for the female singer, proving Ho Ngoc Ha's natural and friendly communication style.

The act of lending luxury brand clothes to artists to attend promotional events is not only a simple marketing strategy but also a bridge between the celebrity’s high-class image and the brand’s value. This is a mutually beneficial form of cooperation with obvious impacts on both the artist and the brand.

First of all, from a brand perspective, lending products to influencers enhances the image and value of the product. When artists wear unique, exquisitely designed items from high-end brands, consumers immediately associate them with quality, luxury and class.

This contributes to creating a compelling brand “story”, thereby enhancing brand recognition in the market and positioning the product as a fashion icon for the upper class.

Shocking when wearing jewelry worth tens of billions, Ha Ho still caused controversy because of 1 thing.

Specifically, at the event, Ha Ho had a reunion with two of Asia's top beauties, including Pia Wurtzbach - Miss Universe 2015 and Mai Davika - a famous actress and model, who is affectionately called "Thailand's most beautiful witch" by the public.

All three wore long dresses, linked arms and walked the catwalk. However, what caught the most attention was Ho Ngoc Ha holding the tail of her dress while walking the catwalk. This detail made the "queen of Vietnamese entertainment" lose points with fashionistas.

For a long time, holding a skirt while walking on the catwalk has often been a controversial topic. Some viewers expressed their discomfort and thought that this action reflected that the model was not in control of her outfit. Sometimes, holding a skirt while walking on the catwalk can break the shape of the outfit and cause misunderstandings for viewers. They will focus on this detail instead of paying attention to the message that the designer conveyed through the outfit.

However, some people think that Ho Ngoc Ha's catwalk with two top Asian beauties was just an improvisation. The female singer did not appear as a full-fledged fashion model, so the rules on the catwalk cannot be imposed on Ho Ngoc Ha.

In her early days in the entertainment industry, Ho Ngoc Ha made an impression as a model. The catwalk was once where she shone and was attached to for a long time. However, in recent years, she has temporarily put her modeling career on hold to focus on developing her professional singing career.

Although she no longer appears regularly on the catwalk, Ho Ngoc Ha still maintains close ties with the fashion industry through advertising projects, magazine photo shoots and training a generation of young models.

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