YG 'mads' BLACKPINK fans, announces 'vague' 9 words about comeback plan

After 3 years of absence, BLACKPINK will officially return with the full lineup in early July. This will be the group's first music product since 2022 and the most anticipated comeback after all four members renewed their individual contracts with YG.

According to multiple sources in the Korean entertainment industry, BLACKPINK is preparing to release a new song in July, marking the group's first release with a full lineup after a three-year hiatus. YG Entertainment has yet to officially confirm, only leaving open: "Please wait for our announcement."

This announcement once again angered fans because of YG's ambiguity and lack of clarity over the past few months. Although the company has talked a lot about BLACKPINK's comeback plan in its 2025 strategy, until now, information about the 4 girls' comeback has been extremely "dripping".

BLACKPINK reaffirms its position in Kpop

More than just a new song, this comeback has a special meaning as BLACKPINK is facing the opportunity to reaffirm their position in the context of Kpop constantly producing new names and the increasingly fragmented music flow. After three years of shifting to personal development, will the group find "a common voice" in music again? And how will the audience receive a new version of BLACKPINK?

According to some inside sources, the new song is described as "maintaining BLACKPINK's signature charm but with a fresher, more modern spirit". Expectations are therefore even higher, especially since BLACKPINK is famous for being a group with a unique musical style, combining strong hip-hop, moderate sexiness and explosive performance ability. Observers also have high expectations for this comeback as a test: After a long break, can BLACKPINK break their own old record, or at least create a boost when Kpop is witnessing a strong wave of solo artists?

In particular, the release schedule of the new song almost coincides with the two opening nights of the group's new world tour "DEALINE", taking place at Goyang Stadium (July 5-6). This has raised speculation that the group may debut the new song right on stage as a "double bang", both marking their comeback and thanking loyal fans. Although information about the tour has been announced, YG's keeping the music schedule secret has made the BLINK community even more excited. Many believe that BLACKPINK is quietly preparing a large-scale media campaign, similar to what they did with How You Like That or Pink Venom before, when every move was calculated to create a global effect.

Solo careers of 'Black Pink' members create global buzz

Despite being absent from the group race, BLACKPINK members have not fallen into a state of "hibernation". On the contrary, they are actively pursuing individual activities, expanding their reputation and trying their hand in new fields. Rosé caused a stir with APT - a hit collaboration with Bruno Mars, marking a step forward showing that the female singer has gone beyond the scope of Kpop to join the international music flow.

Lisa and Jennie conquered the stage of Coachella - the largest music festival in the US with their individual solo performances. Meanwhile, Jisoo entered the film industry with two blockbuster projects "Newtopia" and "Omniscient Reader's Viewpoint", the latter of which is scheduled to be released on July 23.

Not only did they maintain their aura, but they also upgraded their personal image, transforming BLACKPINK from a Kpop group into a global cultural icon. That is the reason why their reunion is even more appreciated as an international music and cultural event.

It is no exaggeration to say that BLACKPINK has been redefining the standards of success for a girl group in the digital age. They have not only conquered the stage, but also appeared in fashion campaigns, movies, charity activities and technology (like metaverse, NFT...). Now, when the group officially reunites, they have all the elements to continue to make miracles: fame, international platform, a strong fan base and maturity in both art and personality.

From a reunited lineup, to a new song in the works, to epic stages in Goyang and around the world, BLACKPINK is promising an explosive summer. More than just a comeback, this is an affirmation: BLACKPINK has never left, they are just preparing for a new chapter that is more impressive than ever.

Rosé let 1 Vietnamese boy go on the air, the other party reacted unexpectedly, BLINK asked for Tuyết Ngọc5 months agoAfter breaking PSY's 12-year invincible record, Rosé suddenly noticed a Vietnamese fan who broke people's hearts. Perhaps, the protagonist also did not expect that one day he would receive this honor again.