Lisa (BLACKPINK) was treated unfairly, Jungkook also did not escape, fans were outraged

After learning that Lisa and Jungkook were nominated for Best Kpop at the 2024 MTV Video Music Awards, many fans were extremely outraged. They want the American award to recognize the song in a fair way.

On August 6, the MTV Video Music Awards announced the list of nominees for 2024. The nominations are calculated in the period from August 2023 to the end of July 2024. With a year of many interesting developments, the music industry is extremely vibrant and has many prominent names.

As a few years ago, the list features many Kpop artists in different categories. BLACKPINK's Lisa is currently the artist from Korean showbiz who has received the most nominations. Accordingly, the female idol born in 1997 won 4 different nominations for the hit song "ROCKSTAR", which has just been released for more than 1 month, including the best Kpop category, Best Editor, Best Art Direction and Best Choreography Video.

In addition to the beauty of the Golden Temple, BTS's Jungkook also participated and ranked 2nd with 2 categories of Best Kpop and Best Combination for his debut solo song "Seven" in collaboration with Latto, despite w.inning the summer song award at the 2023 VMAs.

Competing for the best Kpop award also has familiar names such as: NCT Dream, NewJeans, Stray Kids and Tomorrow X Together. Finally, LE SSERAFIM won his first career VMA nomination in the Performance of the Year category for the song "Easy".

In particular, with the success of the album "The Tortured Poets Department" and the MV "Fortnight", Taylor Swift now has many advantages, promising a bold w.inning season at this year's VMAs when she is nominated in 10 categories. Including the most important categories such as Video of the Year, Artist of the Year,..

The 2024 VMAs are considered a fierce "arena" for Taylor Swift, Charli xcx and Billie Eilish. Although the award ceremony did not take place until September, with the current list of nominees, music fans have "stood still" in the face of competition between fandoms.

While many fans tried to congratulate and express pride for their idols, some people thought that it was inappropriate to let Lisa and Jungkook be nominated for the best K-pop nomination.

Audience analysis, "ROCKSTAR" and "Seven" both have English lyrics, for the case of Jungkook who was released in the album entirely in English. According to them, except for the fact that the star pair from a K-pop group and the youngest brother BTS are Korean, there is no reason for the above songs to be classified as Kpop, instead they should be classified as pop.

Many people are outraged by the racist argument that drives these nominations, putting Asian artists in the same category. "Why are two songs that are all in English nominated in the K-pop category instead of pop music? I understand they are Korean-born artists but the song is not in Korean, why not nominate them in the best pop music category?"

"It's absurd for an English song to be nominated for best K-pop," "They should be nominated in the pop or best song category. They have achieved the same numbers as Western artists", "They created a new category only for Asian artists because they don't want to affect Western awards"... are the comments left by netizens.

The MTV Video Music Awards are one of the four biggest music awards in the United States. This year's awards ceremony will be held at UBS Arena in New York and broadcast live at 8 p.m. ET on September 10. In 2019, MTV added the Best Kpop category to the awards program to honor Kpop idols. This change has caused fierce controversy in the music loving community.

Some reviews of recognition from MTV s.how that the music genre originating in Korea has grown strongly, reaching out to the international level. However, others see this as a way to separate Kpop stars from other categories.

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