Em Xinh "Say Hi" hasn't even aired yet, but there's already a change, causing disappointment in one thing, because of JustaTee?

If nothing changes, Em Xinh "Say Hi" will officially air in 2 days. The program's crew just released the theme MV and immediately received attention. However, the product has caused controversy over one thing.

On the evening of May 28, the MV titled "The Real Aura" with the participation of 30 female artists competing at Em Xinh "Say Hi" was officially released. The music video was heavily invested in terms of visuals in an impressive and beautiful Futuristic style.

With the concept of "multi-color - single self", each Em xinh appears in a separate "universe", expressing an independent personality but still blending into the whole. From rebellious red, luxurious gold to mysterious black, the spaces are designed like virtual realities, using modern filming techniques such as bullet time, slow motion, multi-layered lighting and color effects to create depth and emotion.

The frames in the MV are like "futuristic-style" "time-traveling universes" for each artist. The producer did not hesitate to invest in the setting, robot models, supercars,... showing the fashion of "The Real Aura".

The screen time of the Em xinh group is also relatively even. The style they pursue in the MV easily reminds us of aespa, XG - 2 groups that are too famous for their space, technology and futuristic concepts, but are not inferior.

With the experience of making a theme MV for a show with many stars like this for the second time, Antiantiart has fully promoted the ability of the best creative team in Vietnam. Compared to the previous MV Anh Trai "Say Hi", "The Real Aura" shows the dedication and ability of the production team to be more complete in expressing messages and images.

After the MV aired, social networks were abuzz with comments about the beauty of 30 Pretty Girls and the special details. The most notable thing was the quality of the special effects. Most of the compliments were for the product with huge investment and reaching international standards.

"Does anyone find the MV Em Xinh Say Hi bland and old-fashioned? I don't. It's so worldly. I love women"; "The Real Aura has shocking effects. The music is so loud and the worldly effects are so amazing"; "Filming the MV for Em Xinh is mainly to show off the VFX, right? I'm already dazzled by the intense effects before I even get halfway in"; "It's full of aespa, XG vibes and really well done"... netizens expressed.

However, because the techniques are so groundbreaking, the artists are somewhat overshadowed. In addition to the famous names, it is difficult for the audience to follow the new elements, and many people do not have a chance to make an impression. This reduces the depth of emotion and the ability to remember specific vocals.

Not to mention the dance moves do not create enough climax or highlight to clearly portray the personality. Some movements are quite uniform, lacking breakthroughs or impressive solos of each contestant. However, this could also be the crew's intention to maintain synchronization for the large group in the first MV.

While the MV's visuals and style were praised, the music became a topic of debate across forums. It is known that the song, directed by JustaTee , is a unique mix that blends many different genres: Trap, Hiphop, Psy Trance; along with some house elements such as Progressive House,...

The melody of "The Real Aura" is vibrant, catchy, closely following the spirit of the MV and the fiery energy of 30 Beautiful Girls. Combined with the positive message of confidence, daring to challenge and overcome one's limits, creating a new manifesto for the young generation of idols.

However, many people commented that the song is hard to listen to, the verses are quite disjointed, some parts are unclear, making the content and message of the MV not fully conveyed. But this is also understandable when having to balance the duration for 30 beautiful girls, different colors and there are people who are not musical artists.

"The MV is well-invested but the music is not good"; "I still can't understand what the song is about even after reading the subtitles"; "The MV is beautiful but the lyrics are not clear"; "The MV is well-invested, with many beautiful images but overall it is disjointed and slow. The music is a bit slow, I can't get the hang of it after listening to it for the first 1 or 2 times"... netizens commented.

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