BLACKPINK is far ahead of the competition by the MV series 'smelly of money': YG has nothing but conditions!

NắngAug 01, 2022 at 07:05

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Blackpink is about to release a new MV, many fans are sure that this product is as well invested as her previous "releases". Looking back at Blackpink's billion-view MV series, it can be seen that YG Entertainment's strong hand in spending money.

"DDU DU DDU DU" released in June 2018 overwhelmed the whole Kpop with the level of grandeur, "expensive to pieces". As of July 2022, the MV has surpassed 1.9 billion hits - bringing a huge amount of money to Blackpink.

MV has images, brilliant colors. Expensive props. It is known that all MV filming scenes are 100% real, without using special effects to "transform". The stone-encrusted tank as a prop for Jennie's appearance, although it was not disclosed specifically about the investment figure, but saw the splendor and playfulness of YG Entertainment. The effect of the tank encrusted with sparkling stones has highlighted Jennie's splendor and elegance in each frame.

Jennie also shared, that glittering stone-encrusted tank has a driver, not a built model.

BLACKPINK is far ahead of the competition by the MV series 'smelly of money': YG has nothing but conditions! - Photo 1

After 4 years, the MV "DDU DU DDU DU" is still the most outstanding achievement of Blackpink. In 2019, the group released "Kill this love", currently this MV has also reached 1.6 billion views. This is also an elaborately staged MV, 100% real. Impressive scenes such as the jump in the heart iron trap or the explosion effect with flying debris, are all real.

In June 2020, Blackpink released the MV "How you like that" which continues to be overwhelmed with vibrant colors, beautiful images, and catchy music. As of July 2022, the MV "How you like that" has reached 1.1 billion views. As soon as it was released, the MV has surpassed many achievements in terms of views. The MV also received a lot of praise for YG's great investment in expensive images, costumes, and backgrounds.

In addition, it can be said that there are few groups, all members possess the same valuable personal brand value as Blackpink. This explains why, after 2 years of not releasing new products, Blackpink is still a hot name, still the top girl group in Kpop, possessing a commercial value unmatched by any other group.

BLACKPINK is far ahead of the competition by the MV series 'smelly of money': YG has nothing but conditions! - Photo 2

Jennie, Lisa, Jisoo and Rose all have strengths in fashion, are the faces of many brands, are the beauties leading the fashion trend in Kpop.

Each MV is an expensive fashion show of all 4 beauties, from Jennie, Lisa, Rose to Jisoo. All of their costumes performed in the MVs are from famous brands.

For example, in "How you like that", the costumes in the same tone with the main pink color make each frame brilliant, each appearance of the 4 beauties is full of color, all outstanding in their own way, No one is overshadowed or oppressed.

BLACKPINK is far ahead of the competition by the MV series 'smelly of money': YG has nothing but conditions! - Photo 3

Expensive costumes are not only beautiful, trendy, leading the trend, but also help Blackpink's 4 girls personality and power. Blackpink's stylist team is always working, carefully choosing each outfit from famous brands such as Versace, Dior, Givenchy, Chanel... Only the cost of costumes and dresses for 4 Blackpink members has reached up to billions of dong for each MV.

In recent years, YG is being evaluated as a mid-range company because of poor business and increasing equity loss. YG went from a blue-chip company to a mid-range company. I don't know if the company has any financial difficulties or not, but talking about the level of investment in the MVs of domestic chickens, Kpop probably won't remake YG!

Not only Blackpink, YG once invested more than 500 million won (nearly 9.5 billion VND) for TREASURE's JIKJIN MV. For a group that is still in the "rookie" category and does not yet have a large fan base, this is considered a huge number.

BLACKPINK is far ahead of the competition by the MV series 'smelly of money': YG has nothing but conditions! - Photo 4

This is not the first time that YG has revealed the huge amount of money invested in TREASURE. Right from the debut, TREASURE's BOY product has been reported by the media as the most expensive MV in Kpop history. The company spent 52 hours continuously making BOY, with the participation of a large team of staff and producers. And the scenes in TREASURE's MV BOY are really "expensive".

In Rosé's solo MV "On The Ground", a car with more than 3 billion dong was also burned, proving the extent of YG's spending. This is also one of the most remarkable and unique scenes in the MV On The Ground.

BLACKPINK is far ahead of the competition by the MV series 'smelly of money': YG has nothing but conditions! - Photo 5

Speaking of seniors and seniors, 2NE1 and BIGBANG both had MVs that cost billions to complete. 2NE1's "Come Back Home" MV used to cost about 11.3 billion VND to complete with modern techniques at that time.

BLACKPINK is far ahead of the competition by the MV series 'smelly of money': YG has nothing but conditions! - Photo 6

A black-and-white MV of BIGBANG, Love Song, seemed simple, but YG had to spend up to 4.5 billion VND when using modern oneshot shooting techniques.

BLACKPINK is far ahead of the competition by the MV series 'smelly of money': YG has nothing but conditions! - Photo 7

BLACKPINK is far ahead of the competition by the MV series 'smelly of money': YG has nothing but conditions! - Photo 8

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