ALLDAY PROJECT encountered the scariest thing in Kpop, stemming from the noise of 1 member

The arrival of rookie group ALLDAY PROJECT at KCON 2025 in Los Angeles is becoming a hot topic, but not in the way that any artist expected.

"Silent Black Sea" at KCON 2025: The disaster of rookies

According to many spectators present at the event, ALLDAY PROJECT's performance did not receive significant cheers. Videos circulating on social media showed the audience almost silent during the performance of the song "WICKED".

There was no cheering, no explosive stage effect, just a "standing" crowd, in stark contrast to the usual frenzied atmosphere at KCON. A social media user shared this clip with the comment: "They have encountered the scariest thing in Kpop is the 'silent black sea'".

That silence is not the worst thing. Another video captures the moment Tarzzan tries to stir up the audience with a greeting: "LA! How are you?" but in return there was an indifferent reaction, even boos. Although the video is said to have been edited, it still caused a wave of intense controversy in the Kpop fan community and clearly showed the audience's frustration with the group.

The coldness not only comes from the on-site audience but also from fans in general. The image at the souvenir product display area shows that Tarzzan's merch box at KCON is recorded as still intact, no one is looking. This proves that the "boycott" of international fans is real and spreading.

Tarzzan and successive scandals: "Drops overflowing the glass"

Many argue that this negative reaction stems from a series of scandals involving Tarzzan, who has been accused of cultural appropriation. In particular, his use of sensitive, culturally charged hairstyles without understanding or respect has caused a wave of harsh criticism.

Despite the prolonged wave of criticism, Tarzzan and his agency THE BLACK LABEL have remained silent, causing disappointment in the international fan community. The choice to reuse the controversial hairstyle right at the KCON event is considered a "drop in the glass" for the audience who are waiting for an explanation.

The incident became even more confusing when previously, THE BLACK LABEL made an official announcement about removing Tarzzan from the group for inappropriate behavior. The announcement stated: "Tarzzan has been active as a team member. However, the continuous acts of cultural appropriation and inappropriate speech in the past time have deeply disappointed fans.

In particular, the recent incident involving the use of the 'N' word has been taken very seriously by both the company and the artist. After careful discussion and consideration, we decided to remove Tarzzan from the group." However, the fact that this male idol is still active with ALLDAY PROJECT at KCON has made many people feel confused and lose faith in the management company.

The inconsistency in THE BLACK LABEL's handling of the crisis has turned the incident into a bigger debate about the responsibility of entertainment companies. Audiences, especially the international fan community, demand transparency and a clear code of ethics from artists and management agencies. They argue that retaining a member who was announced removed because of the scandal only proves a lack of respect for fans and cultural values.

A wake-up call for the K-pop industry

In the fiercely competitive world of K-pop, the fact that a group is turned away by the international community is an alarming sign and can be a wake-up call for themselves in how to manage their image, deal with crises, and respect cultural diversity. The incident at KCON 2025 shows that today's K-pop fans are not only interested in music and talent but also attach great importance to ethics, social responsibility, and cultural respect.

Although it is not possible to confirm whether this incident will have a long-term impact on the group's global promotion strategy, it is clear that the image of ALLDAY PROJECT has been seriously chipped. This is a valuable lesson for THE BLACK LABEL and artists about the importance of listening to the community, resolving crises transparently, and building an image responsibly in a global market.

ALLDAY PROJECT "competes" with MEOVV and immediately encounters trouble, 1 member is fired, shocking reason Nguyễn Tuyết15:05:57 30/07/2025ALLDAY PROJECT, The Black Label's most anticipated rookie of 2025, is facing a huge shock when a member was eliminated from the group after attending a big event.