O Huyen case: Authorities intervene and verify statements about Dak Lak durian

With its attractiveness, Vietnamese agricultural products introduced by Hang Du Muc and Quang Linh quickly sold out in just a few minutes. Prominent among them is the Ri6 durian product with 12 tons sold in just 5 minutes.

It seemed like the livestream session was going smoothly, but O Huyen Sau Duong's (real name is Nguyen Thai Huyen, residing in Dak Lak province) insensitive jokes with Quang Linh caused tension to erupt.

O Huyen constantly said confusing things like "invite everyone to attend the durian festival in Dak Lak but exclude Quang Linh" because he thought he ate too much, or "what if you eat the same size as Linh?" Who can afford it?" O Huyen's serious attitude and unflattering words created an awkward atmosphere.

Many people expressed their discontent and flooded the brand's channels with O Huyen to protest. A series of 1-star reviews and calls to cancel durian orders have greatly affected the brand.

In an announcement, Pham Tung Anh, founder of Foodmap, said that as of 6:00 p.m. on July 10, more than 95% of the total 18 tons of durians in the first batch had been successfully delivered, 3% were being delivered and less than 2% were delivered. to return. This means that many customers canceled their orders, a total of nearly 360 kg of durian has been returned, and about 540 kg are still in delivery status.

Not only this supplier, many other durian shops on TikTok are also affected. They must constantly correct during livestream sessions that they are not related to O Huyen to avoid a wave of boycotts.

Although the incident has calmed down somewhat, many people still urge the online community not to cancel orders to avoid affecting the efforts of suppliers and related individuals.

Many people believe that because of an individual's mistake, it is not worth it to affect an entire group that is trying to promote Vietnamese agricultural products.

Regarding the above incident, after receiving feedback, Mr. Vu Duc Con - Chairman of the Durian Association of Dak Lak province - said that the unit will check and verify this information.

In addition, the unit will also coordinate with the State management agency (Department of Information and Communications) to have a satisfactory solution, thereby protecting the reputation of Dak Lak durian in the current and ongoing context. entering harvest in 2024.

According to Mr. Con, in recent times, authorities have always advised the farming community and businesses operating in the durian field in the area to pay close attention to statements on social networks. This is to avoid affecting the reputation of local agricultural products.

The Durian Association of Dak Lak province also proactively grasps the situation of production and consumption of domestic agricultural products to provide appropriate directions and recommendations for farmers and businesses.

In the current sensitive context, farmers and businesses in the area are extremely wary of buying, selling, and accepting deposits for durian on social networks.

According to the 2023 report of the Department of Statistics of Dak Lak province, the total durian area in the area is 32,785 hectares, accounting for 50.27% of the fruit tree area. This number increases by 10,326.4 hectares compared to 2022, with an estimated output of 281,350 tons. Dak Lak currently has the second highest durian output in the country after Tien Giang.

In the 2024 crop, Dak Lak durian is forecast to continue to make a breakthrough as output increases. China will continue to be the main and largest local consumption market in 2024 and many years to come.

According to the Dak Lak Province Durian Association, one of the solutions in the near future is to support research and development of new, safe and effective durian farming and processing methods.

It can be said that the O Huyen Sau Durian incident is a valuable lesson about professional working attitude and behavioral culture in livestream sessions, especially when it involves brands and celebrities.

Chị Quang Linh xót xa kể việc ăn uống của em trai, quản lý Hằng Du Mục lên tiếng Hoàng Phúc15:12:49 12/07/2024Vừa qua, trong phiên livestream bán sầu riêng của TikToker Hằng Du Mục tối 7/7, đại diện phía nhà vườn là TikToker Nguyễn Thái Huyền (O Huyền Sầu Riêng) khi tham gia bán hàng đã có những phát ngôn gây khó hiểu và bức xúc.