Lisa (BLACKPINK) was leaked a 'grown-up' photo, the truth shocked fans?

Never before has the specter of Deepfake haunted Korean women as it is now. In the entertainment world, Kpop female idols are also the most targeted by Deepfakes.

Currently, there is a wave of outrage and confusion after the chat line spread images of women's lack of protection, including a video of the faces of K-pop female idols in an 'adult' movie with more than 212,000 members exposed. From ordinary people to artists, they can become the object of Deepfakes and the whole of Korea is surrounded by confusion and resentment over this terrible behavior.

Currently, South Korea is fighting Deepfake, which is enough to see the serious impact of this technology when used for malicious purposes.

According to a report from Security Hero, South Korea is the country with the highest number of criminals distributing spam content in the digital space. Accordingly, 96,000 videos from 10 deepfake websites and 85 deepfake channels on video-sharing platforms were analyzed in two months, 53% of the individuals appearing in deepfake movies were Korean singers and actors.

According to statistics, Minji (NewJeans) is the idol with the highest number of Deepfake images and videos created per month with more than 17,000. This is an alarming number that shows the danger of Deepfake technology when used by crooks with bad intentions.

At the end of 2023, social media was stirred by the image of Lisa (BLACKPINK) 'lacking protection' during a performance at the Crazy Horse Show in Paris, France. The video went viral at a dizzying speed on many platforms.

However, after that, the Deepfake detection application of KAIST (Korea Institute of Science and Technology) vindicated Lisa with the results of analyzing the above video as a collage product.

It should be understood that Lisa has encountered mixed public opinion when performing at this nightclub and if the above video is not vindicated, Lisa will lose her reputation and image heavily and affect the career of the youngest BLACKPINK sister.

Not only Korean female artists, but Kpop idols and some Vietnamese artists have also been seriously affected by this technology when it is used for bad purposes.

The most typical is the case of Ninh Duong Lan Ngoc when she was grafted into a 'low-light' video in 2021. After that, this actress and the manager had to correct the information.

The issue of deepfakes is not only a concern for JYP Entertainment but also a sore issue for the entire Korean entertainment industry.

Deepfake is actually a compound word, which is a combination of the terms "deep learning" and "fake". Fake means fake, this is a word that almost everyone understands. And "deep learning" is the process of AI (artificial intelligence) studying a certain lesson to the point of "memorization", in this case it is the human face.

This AI will continuously scan and remember the features of a malignant face. Not only the eyes, nose, mouth, and the position of the correlation between them, but also the reactions of the subject in many different cases. This learning will be more effective when the data block is larger, along with the longer the cultivation time.

After the "deep learning" process, AI will be able to reproduce the image of this person in an extremely realistic way, from wrinkles, eyes, and even facial muscle movements. This process will be done similarly on other faces, from which it is easy to swap the identities of these two people. After that, the deepfake video will be complete. In addition, Deepfake technology is becoming more sophisticated and difficult to detect than before.

According to pymnts.com, in 2020 alone, identity fraud created by Deepfake caused damage to financial institutions of about $20 billion. On average, a scammer uses Deepfake to steal between $81,000 and $97,000 before the case is exposed. Another report found that "online lenders lose about $6 billion a year to identity fraud and that this is the fastest growing type of financial crime in the world."

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