Jennie is the most outstanding member of BLACKPINK, was 'summoned' by Seoul government, why?

Amidst the noise and laziness surrounding her DEADLINE concert tour, Jennie suddenly 'shined' thanks to her collaboration to promote tourism image with the Seoul government, part of the global campaign Absolutely in Seoul.

The Seoul Tourism Organization and the city government have appointed singer Jennie ( BlackPink ) as the Seoul Tourism Honorary Ambassador for 2025. As an artist with global influence in music, fashion and lifestyle, Jennie is expected to become a bridge to help Seoul make a stronger mark on the world tourism map. At the same time, Jennie is also the only member of BLACKPINK chosen for this campaign.

In fact, Jennie is someone who has always expressed her special affection for Seoul. In an interview, she once affirmed: "Seoul is the city that inspires me. The feeling of Seoul is my style."

With her sincere and passionate love for Seoul, the female idol will accompany the city in a global promotional campaign called "Absolutely in Seoul - In Seoul, everything is natural".

The campaign kicks off with the first video, Daltokki (Jade Rabbit). Jennie takes on the lead role as a storyteller, guiding viewers through iconic Seoul destinations such as Gyeongbokgung Palace, Nodeul Island, and Seongsu.

The film is built like a short, artistic film, helping viewers clearly feel the rhythm and soul of the city.

Next up is the Seoul City video, which uses the song of the same name from Jennie's debut solo album Ruby . Through carefully crafted music, style, and visuals, the video offers a modern, trendy perspective while still maintaining Seoul's unique identity.

"Through the cooperation with Jennie, we hope to spread all the charms of Seoul to the world, contributing to bringing the number of international visitors to Korea to exceed 30 million people" - Mr. Gil Ki Yeon, director of Seoul Tourism Organization, expressed his hope.

Currently, in addition to personal projects, Jennie and three BlackPink members are touring around the world with Deadline World Tour after nearly 2 years of hiatus from group activities.

In the North American leg, each BLACKPINK show will bring a special "blind bag". In addition to group performances and solo stages, BLACKPINK will also perform each member's own hits together in the encore. In the past few days, BLINKs have had APT. - Rosé, Fxck Up The World - Lisa and earthquake - Jisoo OT4 version. Now, it's JENNIE's turn to like.

BLACKPINK transformed into Jennie, their expressions were exactly the same, making fans laugh out loud because of the humor. The global girl group enjoyed the music, dancing along without missing a beat. Lisa danced like Jennie more "enthusiastically" than the original. Jisoo recreated her younger sister's "cool" side, Rosé danced while studying, her adorable expressions made fans hold their hearts.

Fans jokingly call this a test to see if the members know each other's solo songs. Not just simply performing each other's solo songs, these performances are also proof of BLACKPINK's close sisterhood.

Last year, the four members of BLACKPINK built their own music careers and all achieved certain successes. Although they did not appear together all the time, BLACKPINK always accompanied and supported each member's milestones.

From APT., Fxck Up The World, earthquake to now like JENNIE, BLACKPINK knows them all by heart, performing them passionately just like the main character. Each girl has a hit, a unique color, but when placed next to each other, they blend perfectly. BLACKPINK's love is something that doesn't need to be proven.

like JENNIE is the title song of Jennie's album RUBY. The song carries a strong personal message, Jennie's introduction to the world. like JENNIE goes viral at a dizzying rate through each of Jennie's live stages, continuously achieving new achievements and is a strong candidate for year-end awards ceremonies.

Not only a commercial success, Jennie and her album RUBY were recommended by a series of famous music magazines such as Rolling Stone and Billboard in the top best albums of 2025. Jennie won big with the album RUBY and like JENNIE, proving her ability to master music and express her unique personality right from the first time she produced a solo album. like JENNIE created a global trend.

BLACKPINK releases the craziest MV, the whole world is immersed in a pandemic, fans are shocked by the visual Dan Ny15:08:02 11/07/2025After the success of releasing their new song at the DEADLINE concert, 4 Kpop idols recently surprised global fans with the MV JUMP. Unlike previous times, this MV is considered the craziest but is the most outstanding comeback of the 4 girls.