BLACKPINK was surpassed by IVE, 'fifty' usurped but still far behind BTS in many points

At the 2022 MMA Awards (Melon Music Awards), "rookie" IVE took home 4 important awards. In particular, the group received the prestigious award Best Girl Group.

Notably, IVE has overcome a series of "heavyweight" contenders this year such as BLACKPINK, (G)I-DLE, aespa and NewJeans. Although only a newly debuted group, IVE had a very successful year when releasing many hit songs such as ELEVEN, After Like, LOVE DIVE.

"We didn't expect to receive the award, but it was a great honor," member Jang Won Young said during the group's speech, "Today is a day that motivates us a lot. We will continue to work hard and hope everyone continues to support us."

Also during the award ceremony, IVE received the top 10 artist of the year award, Best Song for the hit song LOVE DIVE and the Rookie of the Year award. At the moment, IVE is one of the new groups that are most interested in the K-Pop music community today. The 6 girls are said to be promising prospects for the title of the new generation girl group of the K-Pop music industry.

This year also marks the first year the MMA awards ceremony has been held with a live audience after 3 years of COVID-19 restrictions.

But to be fair, up to now, in general, no group has been able to surpass BLACKPINK comprehensively.

YG Entertainment recently said that the music video for BLACKPINK's 2019 hit "Kill This Love" has surpassed 1.7 billion views on YouTube.

"Kill This Love" has now become the second K-pop group's music video in history to reach this milestone, with the first being "DDU-DU DDU-DU" also by BLACKPINK themselves.

In addition, according to Soompi, this is also the 3rd Kpop music video to reach 1.7 billion views after PSY's "Gangnam Style" and BLACKPINK's "DDU-DU DDU-DU".

BLACKPINK became the first and only K-pop group so far to have 2 MVs surpassing 1.7 billion views. This also means that BLACKPINK surpassed BTS to hold this record.

While BLACKPINK has a new MV exceeding 1.7 billion views, Lisa also has a huge achievement.

Launched on September 9, 2021, Lisa's LALISA product has been a huge success, has an impact worldwide and is considered by many international media to be the most successful solo debut in K-pop history.

The song achieved great results on all charts, broke many records and received many international awards.

According to information from the management company, LALISA has risen to the first position on Kyrgyzstan's iTunes chart. With this achievement, the song reached No. 1 in 103 different countries and territories on iTunes, setting a new record. In particular, the song also broke the world record set by Adele 7 years ago with two songs Easy on Me and Hello. Both songs topped the iTunes charts in 102 different countries and territories.

Many international media outlets have reported on Lisa's new record. Besides, the audience also praised Lisa, expressing their amazement because according to them, Adele is a music legend and the fact that Lisa broke one of her greatest records is a miracle.

Among Kpop idols with huge followers on Instagram, BTS and BLACKPINK members make up the majority.

In particular, BTS's male idol V became the first Korean male star to surpass 53 million followers on Instagram. In addition, he set a record for reaching this milestone in the shortest period of time worldwide.

As of the evening of November 28, his account had about 53.3 million followers. Thus, V has reached the above milestone in less than 1 year, since boy band BTS launched his personal Instagram account in December last year.

Previously, V also set many other Instagram records, including reaching 1 million followers in the shortest time (43 minutes), 10 million followers in 4 hours 52 minutes...

However, in terms of K-pop idols, V has not been able to surpass BLACKPINK's Lisa. Specifically, the idol has 84.6 million followers. Thus, Lisa is far ahead of V BTS to more than 30 million followers on her personal page.

But according to some viewers, such a comparison is still unreasonable because considering the time, Lisa set up her personal account long before V. So, the fact that she has a greater number of followers is not difficult to understand.

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