"Shut Down" BLACKPINK was banned, Jennie had bad luck again, Jisoo became the only bright spot for 1 thing

Shut Down is the title track of BLACKPINK's second album. This song is expected to explode after BLACKPINK's 2 years back, but its view record is not very impressive. Even recently, the song was banned from broadcasting.

Specifically, Isplus reported that on September 21, BlackPink's new song "Shut Down" was banned on KBS. In addition to Shut Down, two other songs on BlackPink's new album, Pink Venom and Tally, also did not pass KBS's censorship.

According to Isplus, BlackPink's Shut Down violates article 46 of the Broadcast Rating Regulations. The song refers to a brand, namely Lamborghini. Meanwhile, Tally was judged to have obscene and sensitive language. Previously, Pink Venom was also banned from broadcasting on KBS and was not nominated for a trophy on the show Music Bank because of the mention of the Celine brand.

Shut Down, Pink Venom and Tally are in BlackPink's new album called Born Pink. The product was released on September 16, marking the return of BlackPink after a long absence.

Nearly 130 hours have passed since its release on September 16, 2022, and Pink Venom has just owned 100 million views on YouTube. If you look back at the trend of views of MVs that BLACKPINK has released so far, it can be seen that Shut Down's achievement is quite slow.

Before that, title songs all took less than 100 hours to reach huge views: Pink Venom took only 29 hours to reach 100 million views, How You Like That achievement is 32 hours, Kill This Love is 62 hours and Lovesick Girls' milestone time is 75 hours.

Shut Down's musical achievements in Korean music charts are also not as high as expected. Judging for this comeback, BLACKPINK only scored in the international market, but it is very difficult to reverse the trend to change the music chart in Korea.

It can be seen that this product of 4 female idols has music that cannot satisfy the domestic market.

In addition, recently, Pitchfork (a Chicago-based magazine, specializing in criticizing, commenting, reporting on music and interviewing artists) gave Blackpink's Born Pink 6.5 points with the comment: "The K-pop quartet's highly anticipated second album focuses on an image of authority, undercut by familiar ideas and old musical concepts...

Blackpink is already in the position of a big K-pop group with countless records, if they want to make a new breakthrough, the group will have to accept to raise their own standards."

According to Pitchfork, the songs included in the Born Pink album are repeating the structure, without creativity and novelty. A style that is too Blackpink to reduce the public's eagerness, there is nothing new to say.

In the midst of Blackpink's disappointment and controversy with new music products, member Jennie was constantly having bad luck. She was criticized for wearing a braided hairstyle in the new promotional video. This is the second time this year she has caused controversy for cultural appropriation.

Specifically, on September 22, Jennie's promotional video with a perfume brand was released. In the video, Jennie wears her hair in a ponytail and braids it. Many viewers believe that Jennie's braided hairstyle is a form of cultural appropriation. They took to social networking sites to express their displeasure.

Previously, in the trailer of the movie "The Idol" released in July, Jennie was caught up in a similar controversy. In this video, the female idol also wears an African-American rope braid hairstyle.

Recently, Jennie was constantly in trouble. Intimate photos of her and V (a member of BTS) were leaked. On September 21, Ettoday reported on social media that the image of a girl with the exact same appearance as Jennie naked in the bathtub was spread on social media. Fans are calling on YG Entertainment to take legal action to stop the hacker's behavior.

It can be said that, in the midst of Blackpink and Jennie's ups and downs, Jisoo - the member who is said to be forced by YG, became the only bright spot because of her growing skills.

Specifically, recently, BLACKPINK appeared at Jimmy Kimmel Live! to promote the full album BORN PINK and the title track Shut Down. Besides costumes, beauty and choreography, vocals, Jisoo caught the attention when wearing a pair of huge high heels to perform. However, BLACKPINK's eldest sister's dance moves are still very steady, receiving praise from the audience.

Jisoo has worn high heels many times when performing. In previous comebacks with DDU-DU DDU-DU, How You Like That or Lovesick Girls, BLACKPINK's eldest sister showed off her good dancing skills. Or when performing at Coachella festival, Jisoo also wore high heels alone among the children, sang live and danced for a long time.

In addition to dancing skills in high heels, Jisoo's body movements in the choreography are very good. In particular, when performing body-roll movements, BLACKPINK's eldest sister always makes fans admire because she is so cool.

Jisoo's voice also improved significantly in her comeback with BORN PINK. Especially in the song The Happiest Girl, BLACKPINK's eldest sister shows a pure vocal, solid high notes.

Currently, Jisoo covers many art fields such as music, acting, fashion, host, advertising. Thanks to her talent and fame, the eldest sister BLACKPINK is pampered by many brands. It can be seen that the current Jisoo has completely escaped the "portable vase" label that many viewers gave before.

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