Kim Kardashian - "Super round three" became a billionaire despite having a reputation of "no talent"

team youtubeApr 09, 2021 at 21:00

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American magazine estimates that Kardashian is holding 1 billion USD in hand, the number is up from 780 million USD in October 2020, thanks to two lucrative businesses - KKW Beauty cosmetics and Skims shapewear, as well as sand. -xes reality TV and some other investments.

Kim Kardashian - "Super round three" became a billionaire despite having a reputation of "no talent" - Photo 1

On April 6, Forbes magazine announced that " Kim Kardashian West is officially a billionaire". "Thanks to cosmetics company KKW Beauty and shaping fashion house Skims, Kardashian West's net worth has increased to $1 billion, earning her a spot on the Forbes World Billionaires List."

When on the cover of Forbes , Kim Kardashian West tweeted: "Not bad for an incompetent girl". "Incompetence" is what public opinion has attributed to her for a long time, when she became famous thanks to a sex tape and a scandalous, entertaining TV show of the family. However, for Kim to get to where she is today, notoriety alone is not enough.

Kim Kardashian West was first mentioned on Forbes in 2011 because of her Twitter account with 6.6 million followers. At the time, she had a following second only to Barack Obama. In 2016, she was on the cover of Forbes thanks to her successful online game business, earning $51 million that year alone.

Kim founded KKW Beauty in 2017, following the success of her half-sister Kylie Jenner in the cosmetics field. She learned from her sister's business model, focusing on social media marketing and direct access to consumers.

From the first product, the contouring kit, Kim has grown KKW with product lines such as eyeshadow, concealer, lipstick and perfume, bringing in $100 million in sales.

"This is the first time I've had not just a license agreement, but a brand ownership," Kim told Forbes in 2017.

In 2020, Kim sold a 20% stake in KKW Beauty to cosmetics group Coty for $200 million, in a deal that valued the company at $1 billion, although Forbes considers this valuation a bit high.

Besides KKW Beauty, Kim "super round three" launched the fashion line of shaping Skims. She raised capital from big-time investors like Net-a-Porter's Natalie Massane and Theory's Andrew Rosen, and made the most of her social media following to promote the brand.

Kim Kardashian has 69.6 million followers on Twitter and 213 million followers on Instagram. Thanks to that, the image of Skims was quickly spread across the globe.

Kim Kardashian - "Super round three" became a billionaire despite having a reputation of "no talent" - Photo 2

Understanding the psychology of consumers who prefer comfortable clothes at home instead of long evening dresses sweeping the ground during this epidemic, Kardashian has promoted home fashion. This is considered a very smart direction.

"Kim owns a majority stake in Skims, which does not disclose revenue. A source close to Skims told Forbes about the transaction that valued the company north of $500 million. We therefore estimate that Kim's Skims stake is estimated at $225 million, enough to raise her fortune to $1 billion," Forbes said.

Previously, the public has always labeled and even assumed her to be a woman with no talent, only emerging from a hot tape with ex-boyfriend Ray J in 2007, and her personal life stories are full of ears. other language.

It is undeniable that the sensitive video helped Kardashian to be named by the whole world overnight. From a country assistant, all day long behind Paris Hilton, Kardashian has taken a step to build her own empire because she knows how to take advantage of what she has.

In 2014, the TV series Keeping Up with the Kardashians brought in revenue of $ 10 million/episode. Members Kim, Kris, Caitlyn, Kourtney, Khloe, Kendall, Kylie and Scott were paid $500,000 an episode each. At the end of each season, Kardashian's salary has exceeded 10 million USD as before.

The mobile game called Kim Kardashian: Hollywood introduced by her in 2015 caused a fierce controversy from users. The game's content was criticized for nothing, but Kardashian still innocently earned up to $ 80 million in profit.

Kim Kardashian - "Super round three" became a billionaire despite having a reputation of "no talent" - Photo 3

The rest of Kim's assets are cash and investments, including real estate investments. Plus, every year since 2012, she's earned $10 million before taxes thanks to her paychecks from the reality TV show Keeping Up With the Kardashians, advertising deals, and mobile app games.

She also has three properties in Calabasas, northwest of Los Angeles, and a blue-chip portfolio that includes shares of Disney, Amazon, Netflix and Adidas (the Adidas one was given to her by her current husband Kanye West for Christmas 2017). .

Kim Kardashian is living with 4 children in a lavish mansion in Hidden Hills (Los Angeles, USA). She and West bought this place in 2014 for $ 20 million and spent $ 2.97 million to replace the swimming pool, build a basketball court, make separate paths in the campus, fence with trees. It is estimated that the entire real estate located on a land area of more than 30,000 m2 must be up to 60 million USD.

However, after the divorce, the rapper born in 1977 gave this property to his wife and children.

Kardashian's wealth is also guaranteed through the number of supercars she shows to the public. Last year alone, the rapper's wife I Love It drove more than 25 supercars such as Lamborghini Gallardo, Rolls-Royce Ghost, Aston Martin DB9, Mercedes SLR McLaren...

Although Kim has many different sources of income, Forbes asserts that her wealth comes from companies she founded. These companies thrive on self-marketing and promotional methods imbued with the Kardashian family.

Kim Kardashian - "Super round three" became a billionaire despite having a reputation of "no talent" - Photo 4

Kim Kardashian - "Super round three" became a billionaire despite having a reputation of "no talent" - Photo 5

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