Jang Geun Suk: "Prince of Asia" rose to fame thanks to filming with Park Shin Hye

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Jang Geun Suk was once a name that covered all of Asia. After the resounding success of You're Beautiful (2009), he was dubbed the "prince of Asia" with his romantic appearance, sweet smile and attractive style that made fans crazy.
Along with the Hallyu wave, Jang Geun Suk became a sought-after advertising face and event star in Korea, Japan and China. His career at its peak lasted for many years, seemingly unshakeable. However, that halo is now only a thing of the past.
In recent years, Jang Geun Suk has been gradually forgotten by the audience. The films he participated in did not create a buzz, while his personal image has been constantly controversial. The main reason why Jang Geun Suk was turned away was not because of his acting or personal life, but because of his incredibly declining appearance. The actor has been the subject of discussion many times because of his erratic face: sometimes swollen, sometimes sharp, looking like two different people.
His appearance has changed, his reputation has faded, and as a result, even fan engagement activities have lost their appeal. In April 2023, Jang Geun Suk held an autograph session to celebrate his YouTube channel reaching 100,000 subscribers. But it rained heavily, causing the autograph session to become deserted. Despite his crew's concerns, the actor insisted on holding the event because he "really likes the rain". However, the rain pushed the event into an unprecedentedly bleak state. Unwilling to accept this, Jang Geun Suk personally carried a loudspeaker outside to invite more passersby to the event when the weather cleared up.
But the result was still not good when only 7 people attended. The rice cakes carefully prepared for fans had to be divided into small portions to give to friends and colleagues. An unbelievable desolate scene for a star who once made fans line up in long lines just to get his autograph.
Efforts to return to the screen are still 'faint'
On screen, things are not much better. Jang Geun Suk's most recent film, Decoy, aired two years ago. The film marked his return after a long period of hiding, and he was expected to renew his image with a rugged, rugged style. But Decoy ended quietly, without causing any significant buzz or media impact. The audience didn't even know Jang Geun Suk was back in action.
Since then, he has not had any new film projects. Jang Geun Suk's artistic activities mainly revolve around self-produced talk shows, small fan meetings or posting photos on social networks. A star who was once at the peak of his career, now struggles to maintain his reputation by all means, from surprise appearances to statements denying cosmetic surgery. In fact, despite his efforts to come back, Jang Geun Suk still cannot escape his own huge shadow. To the public, this name still reminds them of a glorious time, but is no longer attractive enough to follow in the present.
Asian Prince with a once illustrious career
Actor Jang Geun Suk, born in 1987, was once a handsome man loved by thousands of people in the Korean entertainment industry when appearing in many famous films, most notably You're Beautiful co-starring with Park Shin Hye . The film took Asia by storm in 2009, and even now, it is still considered a classic of Korean television dramas. Thanks to this film, Jang Geun Suk also became famous with the title of Asian prince, becoming a name that every filmmaker sought after at that time.
In fact, Jang Geun Suk started his career when he was only five years old as a chil.d model. In 1997, he had his first role in the sitcom Selling Happiness. He then continued to appear as a chil.d actor. In 2003, he began to truly be known as an adult actor. However, during this time, he fell into a state of crisis when he realized that his acting was not good enough. Throughout the following years, he worked tirelessly, but it was not until You're Beautiful that his name really became noticed.
After becoming famous as an actor, Jang Geun Suk also invested heavily in the music industry, continuously releasing albums, expanding into markets such as Japan, China and Southeast Asia. At that time, in both music and acting, Jang Geun Suk was extremely successful, becoming a leading name in the Hallyu wave of the 2010s.
Out of date but still owns huge assets
Entering the profession early, Jang Geun Suk was known as one of the stars with the highest average annual income in showbiz before he turned 30.
At that time, Jang Geun Suk's real estate alone was worth more than 300 billion VND. Having a business mind since he was young, up to now, although Jang Geun Suk is not very famous, even considered to be out of date, the total value of the real estate he owns has reached more than 2,300 billion VND, including many apartments in the expensive Gangnam neighborhood.
In 2015, it was reported that the actor bought a building worth 20 billion won (over 362 billion VND) in the Samsung-dong neighborhood in Gangnam-gu (one of the richest districts in Seoul). The building consists of 9 floors: 3 floors below ground and 6 floors above.
Notably, this is not Jang Geun Suk's only building. The total value of all the buildings he owns is estimated at 130 billion won (more than 2.3 trillion VND). Not only in Korea, the actor also invests in foreign real estate, such as China and Japan.
Jang Geun Suk once revealed that the reason he is so rich is because of his thrifty habits. Although he was famous from a young age, Jang Geun Suk does not like flashy things like branded goods. He shared that the only thing that makes him willing to spend mone.y is food.
Through his personal Instagram, fans can see Jang Geun Suk often sharing photos of eating out with friends, or sitting at a roadside shop enjoying street food. Delicious food makes him very happy.
Looking at the huge fortune that Jang Geun Suk has accumulated for himself, many people say that he is truly living like a "prince" as the audience has affectionately nicknamed him over the years.
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