What do KOLs look like in real life when standing among the crowd at My Dinh?

Under the night sky with brilliant stage lights at My Dinh National Stadium (Hanoi), the grand music festival on the evening of June 21 officially "exploded" with thousands of spectators from all over the country.

This is not just a concert, but also a top music festival gathering famous Korean artists with the participation of a series of KOCs, KOLs and familiar faces on Vietnamese social networks.

This year's event especially attracted attention because it marked the return of "K-pop king" G-Dragon after 13 years of absence in Vietnam. The name G-Dragon was like a strong call to attract first-generation K-pop fans, making the atmosphere heat up from the first hours. Joining GD in the grand concert were other equally ho.t names such as "big sister" CL - former leader of 2NE1, individual artist DPR IAN, promising young group TEMPEST, rising gir.l group tripleS,... All of them blew up the stage with top-notch performances, eye-catching sound and light, satisfying all the expectations of fans.

However, the excitement did not only come from the stage. Below the stands, the atmosphere was equally exciting with the early appearance of a series of famous names on social networks. A series of influencers, vloggers, tiktokers... gathered to "burn" themselves out with their idols and share brilliant moments with the community of followers. In particular, the "idol traveling idol" group (famous people cheering for their idols) created a lively and interesting picture in the audience area.

We can mention the couple of Thung Long Family - the couple who always knows how to stir up every event thanks to their fun and unique style. Salim - the famous "lemon" fashionista, appeared prominently with her extremely cool fashion style. The couple An Phuong - Nam To also did not miss this opportunity to record "love-filled" moments among the sea of music lovers. YouTuber Hau Hoang - famous for her charm and unique personality, was present very early with her close friends.

Hoang Anh Panda and Tika Hoang Hien - two familiar faces of the online community are also indispensable in this "music party". Duy Tham and his wife - with a youthful and individual style, checked in early, attracting many eyes. On social networking platforms such as Instagram, Facebook, TikTok,... from the evening, a series of stories, behind-the-scenes videos, OOTD photos have been continuously updated. One of the interesting highlights is Yen Dan - a new generation ho.t girl, posting a whole set of photos "dressed up on the street" with a standard K-pop fan gir.l style, receiving tens of thousands of likes after just a few hours.

The atmosphere outside the stadium was equally exciting as groups of fans brought lightsticks, banners, posters... and gathered into "colorful armies" to cheer on their idols. The singing along, fan chants, and clapping in unison reminded people of international music festivals. Many people attending an international concert for the first time could not hide their excitement: "It felt like I was in Korea!", a fan shared on his story with a video of the crowd "bursting" when G-Dragon stepped onto the stage.

Another big plus is the extremely professional organization: clear queuing areas, multi-platform media support and well-controlled security. This makes the concert experience more complete and reassuring for all fans, especially young people going to see it for the first time.

The event is not only a place to enjoy music but also becomes a convergence point of a young, dynamic and Gen Z lifestyle. Social media celebrities are now not only information transmitters, but also a part of modern fan culture - where idols are no longer people standing on stage but also a bridge to inspire through every simple, everyday moment.

From famous idols to passionate fans, from stage artists to "internet stars" in the audience - all together created an unforgettable music night. And perhaps, with this grand music festival, Hanoi is not only a music destination, but also the heart connecting the K-pop community on a fiery summer night.

Quang Hung MasterD and his unexpected "unconventional" journey to success in Vpop? Gongon15:20:04 23/06/2025As the only Vietnamese artist to participate in a concert gathering famous K-Pop stars, Quang Hung MasterD not only marked a big step forward in his musical journey, but also affirmed his position on the international stage.