Ba Huan egg tycoon refused to increase the price of the Covid season: "Shut up, people will suffer less and then calculate"

Entrepreneur Pham Thi Huan was born in 1954 in Long An - currently the Chairman of the Board of Directors - General Director of Ba Huan Co., Ltd (Ba Huan Egg). Ba is known as the "egg queen", which can also be called another "egg boss".

In 2012, Ms. Ba Huan won the Top 100 most outstanding women of the year in the world voted by TIAW. She was awarded the certificate of merit by the leaders of Ho Chi Minh City in 2014. In 2016, Ms. Ba Huan represented Vietnam surpassing 45 other countries, becoming one of the five typical farmers in the region. Asia-Pacific (FAO Award) with Fiji, Mongolia, Pakistan, Thailand.

Ba Huan has repeatedly appeared in the "List of 50 most influential women in Vietnam" voted by Forbes VietNam. Ba Huan Company Limited is the first unit to bring clean egg treatment technology to Vietnam. Ba Huan clean eggs are widely distributed in Metro, Coopmart, Vissan systems, supermarkets from Ho Chi Minh City to the Southeast and Southwest provinces.

Recently, the complicated development of the COVID-19 epidemic caused major cities in the South to implement social distancing. The need to store food and foodstuffs of the people has since increased. At this time, poultry egg producers, which play an important role in the supply chain, face many difficulties in terms of production costs. Therefore, some businesses have proposed to increase the price of eggs from 1,500 to 2,630 VND/dozen type 1 chicken eggs, and from 2,000 to 2,420 VND/dozen grade 1 duck eggs.

This proposal was approved, but unlike other businesses, Ms. Ba Huan rejected 2 offers to raise egg prices. Mrs. Ba Huan recounted: "I have been farming for more than a decade, I know that the hardest working people are still the poor, the poor workers use eggs the most. Many opinions advised me to increase the price by 2,000 VND/egg. I proposed twice but I refused. Agreed that raw materials increased, gasoline increased, food also increased."

Ms. Ba targets egg users who are often hard workers. Realizing that price stabilization is urgent and timely and reasonable, Ms. Ba Huan said: "At this time, people still go to rescue 5-10 billion to buy vaccines and I work in agriculture, if I have egg prices, I will support them. to help the compatriots, cities and neighboring provinces with the price of eggs so that people can consume some of the difficulties. What do you want to do after the distance, when the epidemic is quiet, then I will sit back and calculate."

Ba said that Ba Huan is one of the active units in the programs to stabilize the market in Ho Chi Minh City. It is known that in 2020, in Ho Chi Minh City, Ba Huan eggs currently account for 25% of the market share of all kinds of eggs. In the North, especially in Hanoi, Ba Huan eggs account for 10% of the market share.

Ms. Ba Huan affirmed: "Every food business is under pressure to produce on-site production, but for decades I have implemented stabilization programs, I think raising prices is beneficial for businesses, but If large enterprises increase, other businesses will also increase, which will affect the price of eggs in the city.I think Ba Huan is a large supply unit, if I increase the price, other places will also increase, I keep my opinion. Everyone wants to make a profit in business, but now is not the time. Workers, workers sometimes need an egg, a plate of vegetables to live. So I don't want to raise the price. I can do whatever I can. will make the situation better."

Ms. Ba Huan said that the Ba Huan factory is still producing well and meeting the consumption needs of people in big cities and the southern region: "I stay at home and officials and employees are at 3. On-site workers at Ba Huan's factory and livestock farm are implementing option 3 on site.I still receive eggs from outside, combined with eggs from the company's own farms, so there is still enough supply. As for the workers, they do very well. I treat the workers well, so I don't lack human resources." Talking about her strategy, Ms. Ba said that before the epidemic, she predicted that the situation would become urgent and needed an abundant supply of eggs. So she decided to import the Dutch egg processor.

"I imported an egg processing machine from the Netherlands, the processing machine will not need a lot of workers, each time it can handle about 120,000 eggs, the machine has arrived at the port, but due to the distance, it is difficult to transport. ".

Ms. Ba Huan is not the richest woman in Vietnam and is also willing to admit that she is uneducated, but she still makes a miracle from not-so-smooth starting points like other businessmen of her time. She did not "mighty" about her achievements later or when she mentioned the awards, Mrs. Ba always remembered the name of each award, but the story she brought out to tell, to make the opposite people understand more. About me is a story from more than 10 years ago.

Mrs. Ba Huan recounted emotionally: "The day I signed the contract with Moba, I saw the red flag with a yellow star hanging on top, in the cooperation between Moba Netherlands and Vietnam, my heart was infinitely happy", Ms. Ba said. Huan confided when he remembered the "great hurricane" of the H5N1 bird flu in 2003. At that time, Ba Huan company lost more than 6 billion VND.

The idea that her path to the livestock industry from the age of 12 would stop at that time. Ba also decided to return to the jewelry industry to live on the advice of her family, but the people's cries kept hurting in her heart:

"I come from a farmer, I understand how extreme it is to be a farmer. They met me one day and two, 2003 ducks and chickens died like stubble, rotten eggs piled up, they saw me and hugged me and cried: "Do what to live now", that's why I don't quit my job anymore.

Ba Huan's career started at the age of 12 with her biological mother, not even finishing 5th grade, so what Mrs. Ba decided on was based on her own experience and understanding with the poultry egg farming industry. It is hard to believe that when over 50 years old, Mrs. Ba still bravely decided to go to Europe to ... find a way to save eggs! From Guangzhou to Australia and then to the US, only when you can see and hear with your own eyes about the clean egg production line of Moba Group (Netherlands), one of the world's leading corporations in processing equipment. Poultry eggs, Ba Huan just eased her worries.

Ba Huan's confession and sincerity hardly made Mr. Henry - Chairman of Moba Group hesitate any more. Moba then agreed to sign and sell the entire automatic egg cleaning line to Ba Huan Co., Ltd. for 650,000 euros and especially this group did not increase the price when upgrading the processing quantity from 45,000 eggs/hour. up to 65,000 eggs/hour.

Ba Huan Co., Ltd. then started the construction of a clean egg treatment factory in Binh Chanh district, Ho Chi Minh City. At that time, this was the first unit in Vietnam to own a 100% automatic closed egg processing line. This information also makes Southeast Asia's livestock industry in general more prosperous when Ba Huan's clean eggs are also exported to neighboring markets such as Malaysia, Singapore, ...

From this success, Ba Huan Company continues to expand production and has built a system of 6 large factories. Including 2 farms stretching from Binh Duong, Long An, Ho Chi Minh City, and Hanoi.

Few people know that at the age of 67, Ms. Ba Huan is currently still the most important and direct coordinator in Ba Huan Co., Ltd. As the Chairman of the Board of Directors, when asked about her effective left and right hands, Ms. Ba Huan shared with all her pride.

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