BTS being treated unfairly at the Grammys: "Instead of asking why they didn't win, the real question is whether BTS needs an award or not"

Many fans are calling for BTS not to attend the Grammy Awards in the near future.

A few days ago, BTS stirred up the awards ceremony atmosphere in the first part with the hit " Butter" that caused the storm at the Grammy 2022 stage. The performance showed confidence with stable vocals. along with the dance strength of the boygroup from the land of kimchi.

On April 7, in an exclusive interview with "Rolling Stones", Ben Winston - Executive Producer of the 64th Grammy Awards - praised BTS' professionalism. Specifically, he revealed that BTS had to overcome many obstacles in the process of preparing for the event.

Just a few days before the awards ceremony, male singers J-Hope and Jungkook received positive results for COVID-19. At that time, the oldest member Jin had just had surgery. In fact, during the Grammy performance, Jin still had to bandage his hand.

"They plan to rehearse on Thursday with 5 people, or even 4 people. Then we try to arrange another time for them on Saturday," Ben Winston shared.

Understanding the difficult situation and the determination of the group, Ben Winston said that the most eye-catching performance at the Grammys was BTS's "Butter" stage. He revealed that with only 1 or 2 days left until the event, he's still not sure if all 7 members can attend the Grammys.

However, BTS left the award ceremony empty-handed. The boy group was nominated for Duo Performance, Best Group Performance for the second year in a row with the song "Butter". But instead, the Grammy award went to American singer Doja Cat and the duet "Kiss Me More".

The above result leaves the audience in debate, especially when considering "Butter's" records. The song immediately peaked at number 1 on the Billboard Hot 100 upon its release in May 2021 and stayed at number one for a total of 10 weeks, becoming the longest dominating song on the chart in 2021.

Fans of BTS have launched a social media campaign to express their fervent support for the boy band. They wrote a series of posts that said: "We are proud of you". They also criticized the Grammy and said that "BTS deserves the Grammy but the Grammy doesn't deserve BTS".

Pop culture critic Kim Heon Sik said, to Korea JoongAng Daily, "The category of Outstanding Duo Performance, Group Performance by itself did not benefit BTS. Butter topped the Billboard Hot 100 out of 10 in 10. I believe it deserves a nomination for Album of the Year or Song of the Year.

Duet performance, excellent group favors the combination of artists to create a performance. But K-pop groups like BTS are not a joint project but a long-term effort of the whole group. Therefore, it is a bit ambiguous to put them in this category."

Lee Gyu Tag, a professor of media studies and popular music at George Mason University in Korea, and author of "The Kpop Age" (2016), added that even popular groups in the US are not so lucky. with the Grammys when they rose to fame in the early 2000s.

"For me, the biggest reason why BTS couldn't win is that the Grammys never loved teen boy and girl groups... It's not necessary to say that the Grammys are outdated because Doja Cat is an artist. Young but won. However, the Grammys seem to only like activities that are not performed by the group but produced by the artist themselves, "said the expert.

The general sentiment of BTS fans turned from excitement to disappointment, but according to Korea JoongAng Daily, they were not surprised. Since 2021, when BTS failed the Grammy Award, fans have been disgruntled and full of expectations. Currently, ARMY believes that the Grammy awards only give BTS at least one nomination for them to perform at the event in order to attract audiences.

"Besides whether or not BTS won an award, the Grammys are also annoying because they made their intentions clear about the group's appearance. Last year, BTS's performance was at the bottom of the show. This year, No. The excellent group and duet performance was announced unusually late.

Obviously BTS' music style is not suitable for Grammy but they still use BTS to increase ratings. The Grammys greatly increased their popularity thanks to BTS, but they did not recognize the group with awards," said Professor Lee Gyu Tak.

According to Korea JoongAng Daily, BTS also hinted at disappointment in a red carpet interview before the ceremony. "These two years have been exhausting and devastating. If we win a Grammy, you know, it all pays off," leader RM shared.

Some fans went so far as to call the ceremony "Scammys", implying the Grammys as a scam. The term has been popularized in recent years when several members of the Recording Academy - which organizes the Grammy Awards - have been accused of unfair treatment.

Many fans are calling for BTS not to attend the Grammy Awards in the near future. "Rather than asking why BTS didn't win, the real question is whether BTS needs a Grammy," said Prof. Lee Gyu Tag.

However, BTS still holds the title of being the first and only Asian act to be nominated for Best Duo or Group Performance at the Grammy Awards since its inception in 2012. "Butter" also helps BTS became the Asian artist with the most number-one hits in Billboard history. The "global group" will hold 4 concerts in Las Vegas on April 8-9 and April 15-16.

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