BLACKPINK is angry with international fans, 'incited' to leave YG, 'postpone' comeback, what's going on?

Not long from now, the four roses of BLACKPINK will officially reunite after a long time of solo activities. However, the set date is approaching but the girls still have not released any album, making fans angry and "inciting" the girls to leave YG to establish their own empire.

In just a few days, on July 5, BLACKPINK will officially open their new tour called DEADLINE at Goyang Stadium, Korea. However, what makes millions of BLINKs "restless" is not the excitement about the top performances, but the complete lack of news about a new song. After many "quick" promises, YG Entertainment finally made a shocking "final" decision: The new song will be announced right on the opening night of DEADLINE.

This information, although it should have been good news, quickly "stirred up" social networks but in a completely negative way. KPop forums and groups exploded in fierce debate, even the keyword "BLACKPINK leaves YG" was pushed straight to the top trending on the Weibo platform, showing the extreme indignation of the fan community.

BLINKs’ disappointment is well-founded. For a top KPop idol group, the music product launch process usually follows a familiar path: release a new album, then promote it heavily on music shows, and finally organize a tour to meet fans. However, with BLACKPINK, YG completely went against the grain. Releasing a new song right at a concert means completely ignoring the need for fans to listen to music, watch carefully invested performances, and especially the opportunity to buy the album in advance.

This action not only directly affects BLACKPINK's digital music performance and album sales - extremely important factors for an idol group - but also makes fans question YG's motives. Many people openly criticize YG for "working slowly, without heart, only focusing on 'squeezing money' from fans through concerts without really investing in the group's music". This has further fueled a wave of anger in the BLINK community, who always long to see their idols develop more strongly artistically.

The phrase "BLACKPINK leaves YG" is not just a hashtag, but it has become a prayer, a burning desire of many fans. The decision of 4 BLACKPINK members - Jisoo, Jennie , Rosé, and Lisa - in 2023 to only renew their group contract with YG and manage their solo activities has partly shown their new direction.

Since "escaping" YG's tight control over their individual activities, all four girls have become much more "active". They continuously release solo projects that are carefully invested in both image and music, with dozens of new songs. Meanwhile, at the time when they were still "restrained" by YG, BLACKPINK was often given "comebacks in small doses" by the company, with little activity, making the group's musical assets extremely small compared to its position as a global group.

For these reasons, fans are constantly hoping that BLACKPINK will definitely leave a "heartless" company like YG. BLINKs believe that if YG were not "restrained" by their slow and outdated working methods, the members' careers would certainly shine even brighter, build their own solid "empire" and affirm their class.

As the KPop world is witnessing the "rumbling" return of global group BTS after a hiatus due to the members' military service, BLINKs' concerns about BLACKPINK's position are more urgent than ever. If BLACKPINK continues to be "held back" by YG with controversial strategies and lack of worthy investment, will the group be able to maintain its influence and leading position in the KPop world?

YG's failure to create optimal conditions for BLACKPINK to fully develop their potential, especially in the context of increasingly strong competitors, is really making fans worried. More than ever, the BLINK community is focusing all their attention on BLACKPINK's next move, and a "breakup" with YG seems to be their biggest wish right now, to open a new, brighter era for the talented girls.

BLACKPINK ignores it, no longer eager to meet, Jisoo reveals the harsh truth Nguyễn Kim13:01:13 01/12/2024Recently, BLACKPINK's Jisoo did a photo shoot and interview with the December issue of ELLE magazine. During the conversation, the singer shared stories related to her career as well as her personal life.