LE SSERAFIM made BLACKPINK "invisible" in Japan, even BTS succumbed
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YG's two "sister" groups, BabyMonster and BlackPink, simultaneously watched the rookie group ILLIT surpass in the ranking of the hottest gir.l groups in June. The name that holds the top 1 position is even more surprising, no one expected.
The Korea Institute of Business Research has just announced the June brand reputation ranking of K-pop gir.l groups. The rankings were determined through an analysis of consumer engagement, media coverage, engagement, and community metrics of various gir.l groups, using big data collected from May 9 to June 9, 2024.
IVE continues to dominate at the top of the list this month, with a brand reputation index of 5,787,831 points. High-ranking phrases in IVE's keyword analysis include "world tour," "YouTube," and "elementary school president." Phrases related to the group's highest ratings include "happy," "growing," and "healthy."
The positive-negative analysis also showed that the positive reaction rate was 90.86%. aespa has risen to No. 2 on this month's list, with a Brand Reputation Index of 5,409,956, marking an impressive 71.17% increase in their score since May. aespa recently re-emerged with their debut full-length album "Armageddon" and achieved a series of impressive achievements.
ILLIT occupies the 3rd place in the June ranking with a brand reputation index of 3,780,049 points, down 1 place compared to the previous month. (G) I-DLE ranks 4th with a brand reputation index of 2,582,202 points, while LE SSERAFIM ranks 5th with a score of 2,424,984.
Meanwhile, 7 YG rookie girls, BabyMonster, only hold the 10th position, far behind many rookie names of the same time, specifically ILLIT. BlackPink's seniors, although they have not been active in any group from the beginning of 2024 until now, are still ranked higher than BabyMonster, ranking 7th. However, this position is still far behind ILLIT, when this group reached the top 3.
With this position, BabyMonster is making fans worried, because despite operating at full capacity, YG promotes loudly, but the name is still not very positive. It is known that the Bab.y Monster Group will have a stage to promote the song "Like that" on June 13.
The 7 members of Bab.y Monster will promote the song "Like that" and this is good news for the audience who follow the group. This event marked the return of 7 members on stage since the exchange with fans in Japan.
Even so, fans also expressed doubts about YG's strategy for the group. The group Bab.y Monster released the dance MV for "Like that" from May 30 but it was not promoted until June 13, that is, after 2 weeks.
Fans are worried that the 7 members will also lose heat when they are not promoted immediately, which will also affect the overall performance of the group. Immediately after the release of the dance MV "Like that", the group also received a lot of praise and said that this is the group's "perfect" MV since its debut until now.
The fact that Bab.y Monster is about to promote "Like that" on stage also makes fans curious about the appearance of the members. Because the shaping in the MV helps the members show off their full physique and shape. Along with that, the group's live voice is also expected by fans.
Member Pharita himself used to be proud that all 7 of them have good live singing skills. She also revealed that in a behind-the-scenes video, when they were trainees, the group had to get used to handheld mics more than headphone mics. Therefore, the use of handheld mics and performing on stage cannot make it difficult for the members.
"Like that" is a song written by Charlie Puth specifically for the group. In an interview, the members of Bab.y Monster also revealed the reason for the song "Like that": "Ahyeon Bab.y Monster sang the song "Dangerously" composed by Charlie Puth. The male singer heard and gave a compliment under the posted video. That's why we were given the song "Like that" by him. The members also revealed that the male singer was extremely satisfied when he heard the group sing "Like that".
BABYMONSTER set a date and time for the summer explosion, everyone in Kpop had to turn away with a "blue face". Trí Nhi06:46:32 19/06/2024YG's rookie gir.l group - BabyMonster officially revealed their comeback schedule this July, along with a super ho.t summer. The date and time have been set, the fans have also been mentally preparing for this super explosion of the 7 girls, making all of Kpop wary.
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