Rosé achieves a milestone, APT surpasses BLACKPINK as the most-watched Kpop female music video.

Rosé continues to solidify her global appeal as a solo artist. Her APT music video, a collaboration with Bruno Mars, set a record for views on YouTube, surpassing BLACKPINK's previous achievement and marking a new milestone in the K-pop singer's career.

Singer Rosé continues to demonstrate her strong influence on the international music market as her collaboration MV with Bruno Mars, APT, officially became the most-viewed music video by a female K-pop artist on YouTube. This new achievement also helps her surpass the record previously set by BLACKPINK with their hit song DDU-DU DDU-DU.

According to data updated in March 2026, the APT music video had reached approximately 2.375 billion views on YouTube, slightly more than the 2.374 billion views of DDU-DU DDU-DU. The difference of only a few million views, while not huge, holds symbolic significance for K-pop. This milestone marks the transition from one of the world's most successful girl groups to a rising female solo artist of the new generation.

The song APT was released on October 18, 2024, serving as the lead single for Rosé's debut studio album, rosie. This project is considered a significant turning point in the singer's career after she left YG Entertainment and Interscope Records in 2023 to move under the management of The Black Label and Atlantic Records.

Upon its release, APT quickly created a massive wave in the global music market. The song consecutively held the number one position for 12 weeks on the Billboard Global 200 chart, marking the second time Rosé and Bruno Mars have both had a hit song top this chart. This impressive achievement continued when, in early 2026, the International Federation of the Phonographic Industry announced APT as the best-selling single in the world for 2025. This also marked the first time an artist outside of North America or Europe topped the annual Global Single Chart.

Not only did this hit song achieve global acclaim, but it also made its mark in many major music markets. In South Korea, the song topped the Circle Digital Chart for 10 consecutive weeks. In Australia, it made history by becoming the first song by a female Kpop solo artist to reach number one on the ARIA Singles Chart. Meanwhile, in Japan, APT also surprised everyone by topping the Billboard Japan Hot 100, becoming the first English-language song to achieve this feat in over a decade.

Besides the music, the visuals of the music video also play a crucial role in creating the song's appeal. The video, directed by Daniel Ramos and directed by Bruno Mars, features a youthful retro style. In the MV, Rosé and Bruno Mars appear as a garage band performing in a vibrant pink setting, creating a lively and energetic atmosphere. The minimalist yet distinctive staging makes the video unique and memorable for viewers.

In terms of online achievements, APT also set several notable milestones. The music video became the fastest video by an Asian artist to reach 1 billion views on YouTube. Simultaneously, the song was also among the fastest songs to reach 1 billion streams on Spotify.

At major music awards ceremonies, this hit song continued to achieve significant success. APT won Song of the Year at the Asia Artist Awards, MAMA Awards, and MTV Video Music Awards.

Rosé (BLACKPINK) and life like a fairytale, rose to the occasion thanks to a decision at the age of 15 Gia Nhi16:28:31 01/11/2024In the past few days, Rosé has been causing a storm with the hit APT. bombarding all musical fronts, becoming a terrible wave of influence around the world. To get to where she is today, Rosé also had to go through persistent efforts in the past.