Pham Bang Bang - Queen of Cannes turned into an "aunt" wearing wrinkled clothes standing on the stage of the village pond

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The latest information about Pham Bang Bang immediately attracted attention on social networks. The recent "moves" of the famous female star made the public more excited and curious than ever.
On August 15, Sinchew newspaper reported that Fan Bingbingâs cosmetics brand Fan Beauty will officially open counters at two major shopping malls in Malaysia. Notably, the famous actress will be present at the launch event on August 23 to interact and advise customers on products. This is one of the important promotional strategies to expand the international market for Fan Beauty.
According to Fan Beauty, customers who spend 488 Ringgit (equivalent to more than 3 million VND) or more will receive a limited edition cosmetic bag with Fan Bingbing's image printed on it. Customers who spend 1,288 Ringgit (about more than 8 million VND) or more will be upgraded to VIP members and have the opportunity to meet the actress in person.
This information immediately attracted attention on the social network Weibo. Many viewers were surprised when Pham Bang Bang appeared in person at a cosmetics sales event in Malaysia. In particular, the fact that customers only had to spend about 8 million VND to meet the actress made many Chinese netizens sarcastically say that she had "devalued" herself and could no longer maintain her previous position.
However, there are also many opinions defending Pham Bang Bang. They think that the actress attending the Fan Beauty event is normal. Her direct appearance helps the brand attract attention, effectively promote and expand its influence in the international market. The fact that customers meet her with a spending of 8 million VND is considered a campaign to stimulate demand and at the same time show gratitude to those who support Fan Beauty.
Fan Beauty was founded by Fan Bingbing before 2018, based on her own skin care habits using masks. After the tax evasion scandal and being "banned" in Chinese showbiz, this brand became the main source of income, helping the actress overcome financial difficulties. According to 2024 data, Fan Beauty entered the Top 100 Chinese cosmetic brands, with revenue of 1.45 billion yuan (equivalent to about 5,000 billion VND), ranking 35th nationwide. Notably, Fan Beauty's main mask product line once sold 100,000 boxes in just 10 seconds during a livestream with streamer Li Jiaqi, earning nearly 20 million yuan (about 73 billion VND).
Sohu reported that Fan Beauty mainly relies on online platforms for its business. Because Fan Bingbing is banned from live streaming, the company often hires famous KOLs and streamers such as Tuyet Le, Lam Y Lun, and Ly Giai Ky to promote its products. However, as the founder and boss, the actress still receives significant profits from the brand.
After the tax evasion scandal, Fan Bingbing faced many difficulties in maintaining her reputation. Although she still participated in artistic activities, most of the events she attended were moderate in scale and did not receive widespread international media attention.
Last year, the actress attracted attention when she attended the Songkran Water Festival parade on a TukTuk. This image was commented by many as unworthy of the reputation of an international celebrity. The public believed that she no longer had the right to demand priority or status as before, because her name was no longer as brilliant as it was at its peak.
Fan Bingbing is still occasionally invited to international fashion weeks or film festivals, but the limited number of high-profile events makes it difficult for her to regain her former status as a screen queen. Currently, Malaysia is the next money-making destination after Korea, Hong Kong and Thailand. Fan Bingbing has lived here for more than half a year, attending events, working as a tourism ambassador and filming. However, her artistic activities in Malaysia have not really attracted attention, mainly focusing on promotional campaigns for the Fan Beauty brand.
Despite receiving many mixed opinions, Fan Beauty still proves the actress's appeal and business ability at a time when her name has not yet returned to the top position in Cbiz.
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