Not only was YG Entertainment invested in from the MV, concept to the music stage, but BLACKPINK was also favored to appear at VMAs to promote the group's new song "Pink Venom". However, YG's pet chicken is still controversial for appearing in a nomination category.

According to the announcement of YG Entertainment, BLACKPINK will perform the song "Pink Venom" at the 2022 VMAs scheduled to be held in Newark, New Jersey, USA. This made BLINKs (BLACKPINK's fandom) extremely happy because the rare idol attended the awards ceremony.

However, although the award ceremony has not officially taken place, BLACKPINK has faced many controversial controversies. On the evening of August 22, the organizers of the VMAs 2022 announced the Group Of The Year nomination, the YG Entertainment girl group suddenly appeared, becoming a rival of BTS, City Girls, Foo Fighters, Imagine Dragons, Mneskin, Red Hot Chili Peppers and Silk Sonic. Meanwhile, Coldplay with the 9th studio album, which has created many outstanding achievements, was not nominated.

Worth mentioning, the qualifying period for the VMAs' nomination is from July 2021 to the end of June 2022, BLACKPINK has not had an official MV or music product released. In particular, the award ceremony organizers also wrote a caption with the content: "@BLACKPINK will make history twice in one night at this year's #VMAs". #VMAs this year). This made BLACKPINK even more suspected of buying the prize, the organizers implicitly declared the winner even though the performance was far behind the competitors in the nomination.

Currently, fans are fiercely arguing about BLACKPINK's appearance at the 2022 VMAs. Besides, some fans think that it is not excluded that the organizers choose to nominate YG Entertainment's girl group to attract attention. attention. Capital VMAs have long been not appreciated for professionalism, even being called a copy of the Grammy.

Currently, BLACKPINK's appearance at VMAs 2022 is still controversial on social networking forums. Besides Group Of The Year, the YG Entertainment girl group was also nominated in the category of Best Metaverse Performance, Lisa alone made history when appearing in the Best K-pop list.

It can be seen that, after 2 years of absence, this comeback of BLACKPINK is very much awaited. That is shown most clearly when "Pink Venom" continuously sets records on music platforms. What is the record series of "Pink Venom" showing about Kpop?

Kpop's influence has never cooled down

Just a few years ago, the American audience commented, "K-pop is a strange music". The world of idol singers sings in Korean, dances like precision machines down to the minute, once bringing only a little... curiosity to the world audience.

In 1992, Seo Taiji & Boys with the song "I Know" changed the trajectory of Korean music, officially laying the foundation for the formation of the K-pop industry. After 30 years of development, the flourishing of Kpop is now perhaps beyond the imagination of Seo Taiji & Boys.

K-pop has become a money-making industry with widespread influence. Kpop operates methodically and professionally like an industrial park with many synchronous production stages. In which musicians, idol singers and their music are selected, trained, carefully planned, and then released to the market.

Group models like BLACKPINK are created from formulas with optimal accuracy, so that the group is the perfect combination of distinct personalities and talents.

With such a methodical calculation, operation and investment, Kpop has turned the world audience's gaze from curiosity, curiosity to amazement and awe. With BTS, BLACKPINK - Kpop has gone global, affirming its position and strong influence.

Kpop has a lot of ambitions for the international market

The fact that BLACKPINK and BTS can show their strength in promoting Korean culture, image and music around the world will boost Kpop's ambition to have more BLACKPINK and BTS.

Every year, hundreds of well-trained, professional groups are about to hit the market, making the K-pop industry more and more competitive.

However, for many years, there has not been a group that can usurp BTS, BLACKPINK. This will be a new challenge, requiring more complete and breakthrough groups, especially in the context of BTS' solo activities in the near future.

Besides, seeing the huge profits brought by Kpop, Japan and Hong Kong (China) are also planning to establish groups following the Kpop model to develop music in the direction of Kpop.

When there is competition from Japan, Hong Kong (China), Korea has to assert its No. 1 position with Kpop.