After 2 years and 8 months of absence, BLACKPINK is preparing for an explosive comeback when confirming that they will release a new song at the opening concert of the "DEADLINE" World Tour.

BLACKPINK and the bold "hiding cards" strategy for the "DEADLINE" era

Accordingly, on June 23, YG Entertainment officially announced that BLACKPINK will perform the new song for the first time at BLACKPINK WORLD TOUR IN GOYANG, held on July 5 and 6 at the main stadium of Goyang Sports Complex (Korea).

Unlike previous comebacks with a series of teasers, this time BLACKPINK chose to "hide the song" almost completely. The song title, concept, official release date, all were kept secret. It was not until YG confirmed that the group had finished filming the MV in Korea with famous international directors that fans began to be "hinted" about the scale and level of investment of the project.

Choosing to debut the new song on the concert stage instead of releasing it in the traditional way is considered an unexpected but bold strategy. It not only shows the group's absolute confidence in the quality of the product but also shows how BLACKPINK prioritizes connecting directly with fans - who will be the first "witnesses" of the "DEADLINE" era.

"DEADLINE" World Tour: Global "headliner" mark and message of returning to the roots

The "DEADLINE" tour is expected to bring BLACKPINK to the world's largest stages, affirming the top position of the top girl group. The tour schedule has announced famous destinations such as Los Angeles, New York, Paris, Tokyo and Hong Kong.

With a total of 31 shows, the tour promises to not only be a showcase of music and performance, but also an opportunity for the group to affirm their position as "headliners" - something that is usually reserved for legendary names, capable of filling up giant stadiums and leading major music festivals in the global music industry.

Notably, Goyang – the place chosen as the opening location of the tour – is not an international city but a home base in Korea. This has led many to believe that BLACKPINK wants to affirm a strong message: they are returning to their roots, and from there, spreading their influence around the world.

After nearly three years of waiting, BLACKPINK is not only back but they are preparing to "remake history" with a completely new song, a global tour and a strong spirit of connection with fans, the world's top girl group is entering a new chapter more brilliant than ever.

Rumors of Lisa's Secret Marriage: The Curious Silence

Along with the explosive news about the group's comeback, member Lisa's private life is also the focus of public attention. Although she and her billionaire boyfriend have never officially confirmed their relationship, a series of photos of the two being caught together in many countries from France, the US to Thailand have been enough to make fans "restless" and constantly speculate.

Recently, an anonymous source spread strongly on social networks, fueling a wave of even greater suspicion: Lisa and Frédéric Arnault may have... secretly married. This information originated from a post on June 19 on the website Crazy Days & Nights.

The content of the post mentioned "a member of a two-tone group secretly got married" - a phrase that was quickly speculated by many to refer to BLACKPINK, since the group's name is also a combination of the two colors black and pink. And Lisa - who was already rumored to be dating the "young master of LVMH" - was said to be the name targeted in this "blind news".

Not long after, a popular TikTok account specializing in analyzing entertainment "blind news" re-shared the information, along with photos taken of Lisa and Frédéric, as proof of the authenticity of the rumor. The video quickly attracted more than 200,000 views in a short time, contributing to the spread of the suspicion that "Lisa is married" across social media platforms.

Fans’ reactions were divided. Along with skeptical opinions and requests for clear verification, there were also many comments expressing support if the information was true. Many also expressed their wish that the public respect the private life of the female idol – who is already living under too much pressure from the international showbiz spotlight.

Notably, up to now, neither Lisa nor Frédéric Arnault have responded. This prolonged silence has made the public even more curious, because in the entertainment industry, "not confirming is also a way of confirming".